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The work is BMB s first for the brand since winning the business . It will run on Channels 4and 5 over the next two weeks with support on Facebook. It was written and art directed by Julia Martens and directed by Joanna Bailey through Bare. ...
Volkswagen . Very nice. Nicely shot. Nicely acted. Nice scenarios. Nice point about the brand at the end ... . Another brand short on things to say about the actual product, but saying them prettily. Apparently, if I ... thought Playboy was supposed to be a bit smarter or cooler or more daring than some other brands ...
A TV spot for the PepsiCo-owned tortilla chips brand Doritos, created by Abbott Mead Vickers BBDO
Bartle Bogle Hegarty New York has created print and online work building on the British Airways "To
The activity builds on the brand s partnerships with United and Formula One. A 60-second TV ad shows Ferguson at Old Trafford acknowledging an DHL Express courier as he starts his day. The spot is supported by press, outdoor and digital activity, including behind-the-scenes footage of United players ...
." Nothing very new, but if branding is the problem, it does that. Birds Eye features an animated polar ... . This is all pretty standard planner brand theory. It goes as follows: if the punters like our device (website, bear, cowboy, CG man, kitchen joke), they'll like our brand and run out and buy it. I don't think it ...
J2O's new campaign, created by Bartle Bogle Hegarty, aims to portray the brand as a social soft
direct marketing campaign to increase brand partnerships.
The campaign, by Fallon, introduces a new strapline and positioning for the brand, encouraging people to take time out and enjoy themsleves. The brand will be supported by a 3.5 million campaign, including six-sheets near CTNs, cinema advertising and video on demand. ...
The films, which will be aired in cinemas continue Volkswagen s See Film Differently campaign, which promotes the brand s support of independent cinema. It was created by Matt Lee and Pete Heyes. The work was directed by Ivan Zacharias through Stink. ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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