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is in the midst of a brand shake up , Lisa Passe, communications manager for the coffee chain, said free sample ...
? These events become an opportunity for brands to set up kiosks and actively reach out to consumers by inviting ... publisher of creative services for Self . Events deliver face time between consumers and brands ...
The firm will lead communications efforts for the Omega US brand and manage all media relations ... the account. [We want] to refine the [brand s] perception, he said, while raising awareness of its ... and other high-end brands. Other BNC projects include press outreach for the 50th anniversary ...
Larry Hincker, AVP for university relations, said the e-mail briefing sent to the college community was similar to the one issued when school resumed after the April 16 shootings that left 33 dead, including the gunman, Seung-Hui Cho. It reminded them to be honest, and we had a little bit of brand ...
into their hands as quickly as possible, that s going to help [your] brand. The goal is to get the media ...
.com Web site - the brand called on PR partner Marina Maher Communications (MMC) to develop a complementary ... deliver the brand message with credibility and energy. That person: Jennifer Lopez, a modern expression ... t make it in person can still interact with the brand by submitting an online video of their Secret Hot ...
little bit hard to say if [this year s success is] solely because of the brand change, says Emily ... our brand was to cast that wider net and definitely appeal to a younger audience, Callahan adds ... anniversary with a brand and logo change and a host of new events and initiatives ...
into condotels, which combine hotel amenities with home ownership. These brands attract buyers who are looking ... to buyers by announcing partnerships with upscale designer-branded household items and furniture, as well ... ). Why does it matter? A building can be branded and sold like any other luxury product. Real estate ...
network-sponsored college stand-up tour will include student involvement in branded recycling drives. All ...
While Maxell has always resonated well with the older generation - the one that knows the brand...handled PR for the branding campaign, which focused on positioning Maxell as a performance leader within ... of speaking to multiple audiences to drive sales, he noted. A custom Maxell-branded skateboard was made ... consumer surveys before and after the games to gauge brand recognition. Organization: Maxell Corp ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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