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'Entourage' taps into social network for series premiere

06 Jun 2006 | by Keith O'Brien

said. MySpace is a “CRM tool. [HBO] can set up bulletins to send to [people] who identify themselves ...

Must the show go on?

27 Jan 2003 | by ANDREW GORDON

Sander, group director for SAP's CRM product marketing. "It's an opportunity to meet audiences ... ," explains Ed Sander, group director for SAP's CRM product marketing. "It offers SAP the opportunity ... adds. "It's a lot easier when you do it yourself." SAP goes so far as to use its own CRM technology ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.

 

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