Products and Tools this week
21 Sep 2007 | by Tonya Garcia
customer relationship management (CRM)? AC: CRM systems are focused on managing relationships ...
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WomenHeart breathes life into comms
08 Oct 2007 | by Marc Longpre
Degree (CRM), In-Box Marketing (online) ...
Client-tracking techniques moving from CRM to CMR
30 Jul 2007 | by Tonya Garcia
New customer relationship management (CRM) technology is making it possible for PR pros to gain insight into the identity of their most enthusiastic customers. JuicemetrIQs, a Web-based CRM system ... communications that benefit the customer on a superior and personal level, writes Enrico in an e-mail. CRM 2 ...
Upstream finds its '1to1' calling
25 Jan 2007 | by David Ward
relationship management (CRM). What made the 1to1 editor s blog such a good hit, and how did you pitch the editor there? Markle: 1to1 is one of the premier titles aimed at call center and CRM managers ... this posting went a long way toward positioning Upstream Works as an innovator in an important CRM topic ...
'Entourage' taps into social network for series premiere
06 Jun 2006 | by Keith O'Brien
said. MySpace is a “CRM tool. [HBO] can set up bulletins to send to [people] who identify themselves ...
Corporate PR: Convio leverages Dean fundraising to broaden roster
24 May 2004 | by Sherri Deatherage Green
Until last year, Convio was a little-known technology start-up that adapted the CRM model to help
ANALYSIS: Corporate Case Study - From product to pitch, Salesforce puts its customers first
13 May 2002 | by JULIA HOOD
Oracle SVP, the company markets a range of customer-relationship management (CRM) products ...
Plesser wins new jobs worth $250k
05 Nov 2001 | by JULIA HOOD
-research firm Frost & Sullivan to promote its world-wide CRM conference in January. And Technology ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
