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Awards: PRWeek Awards 2008 finalists

for Scottish Newcastle Carlsberg and Heineken's takeover of Scottish Newcastle COMMUNICATOR OF THE YEAR ...

OPINION: News Analysis - Imagination in the field for Euro 2000 sponsors. Association with one of summer’s biggest sporting events is not just about being seen, but offers a number of PR opportunities for sponsors

manufacturers, for example, a fact that will not have been lost on Coca-Cola, Carlsberg and Pringles, which ...

FOCUS: YOUTH MARKETING - Dipping into the fountain of youth - Feel out of touch with the young people of today? PR specialists are tapping into the 1990s phenomenon that is Girl Power and can put client brands centre stage at festivals

that it had gained from handling youth-oriented accounts such as Carlsberg by establishing a specialist ... supporting the Carlsberg Concert 97. Chris Wood, who heads up the new division, admits: A year ago we ...

NEWS: STOP PRESS

Carlsberg-Tetley redirects regional PR...Carlsberg-Tetley redirects regional PR Carlsberg-Tetley is terminating contracts with its three regional PR agencies: Craigie Taylor in Guildford, Birmingham-based Seal PR and Harrison ... for Carlsberg and Tetley Bitter. However PR for alcoholic soda Vault, Carlsberg ice beer and alcoholic ...

 

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.