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CDC selects Ogilvy for $3.3m task targeting America's youth

and attitudes have changed. The account win caps a successful season of health-related government contracts ... . And if you look at the [trust] the government is placing in us, it s a tremendous load of confidence. ...

Retirees influence shareholders

We believe [listening to shareholders is] good corporate governance, says C. William Jones, president and executive director of the Association of BellTel Retirees. We knew some officers had ... . The effort also targeted columnists at major media outlets who cover retiree and corporate governance issues ...

Hemby brings experience, passion to pet project

says, is the government s forced involvement. This whole bill was written by people who don ... and veterinarian, he explains. This is like modern-day Prohibition. We resent the government telling us how ... Government] Committee that there were [problems with] this bill that weren t addressed, Moran says. At a ...

Food giants agree to alter marketing efforts to kids

government regulation. McDonald s communications will be unaffected by the decision because PR isn t used ...

Hughes tackles a shaky image

Karen Hughes, the State Department's public diplomacy chief, speaks to Ted McKenna about government...America these days. McKenna: Previously, were Radio Free Europe and those kinds of government outlets ... traditionally public diplomacy has been about diplomatic connections between governments? Hughes: I think it s true that diplomacy used to be thought of as quiet messages delivered by one government official ...

For the greater good

In 2005, Porter Novelli decided to re-examine its approach to pro-bono commitments. While the agency had regularly worked on such accounts, there had never been an attempt to centralize [pro ... into the previously segregated Central High School in Little Rock, AK, in 1957. The agency will develop a media ...

SNA voting contest touts nutritional lunch options

field report from a lunch given by the SNA s government affairs group, in which members of Congress were ...

Windows Live brand gets boost from TV integration

integration where a Miami hotel s poolside cabana morphed into BDSSP central, with a Windows Live Lounge ...

BudTV stirs controversy

Ups Viacom plans a deal to license programming from MTV, Comedy Central, and other properties with Web video service Joost Lydia Polgreen of The New York Times wins the foreign reporting Polk Award for her coverage of the war in Darfur in western Sudan and Chad The Wall Street ...

Israel branding effort aims to humanize nation's image

NEW YORK: The Israeli government is developing a branding campaign that will use traditional...the government is consulting with various PR and advertising agencies in Israel to determine the exact focus of the outreach, but said that in general two key groups the government wants to reach are "liberals" and people ... other things in Israel." The government is already meeting with high school groups in Israel ...

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