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Secret's dance contest moves women to display confidence

embodied the belief that female confidence is sexy, MMC sought to capture that spirit and essence, [and ... launched Secret s Show Us Your Moves, a casting call for the US hottest female dancer. Kicked off in New ...

Nordic Ware celebrates Bundt

categories that resonated with the target female consumer: the Bundt s convenience, the ability to create ...

Daytona 500 marks 50th year with marketing blitz at Kroger

are female. In addition, for every two new NASCAR fans, one of them is a woman. 5 NASCAR PR agency Taylor ...

Verizon cuts tie to Stefani tour

In the video - which surfaced on, but has since been removed from, YouTube - hip-hop artist Akon is seen simulating sex on-stage with an underage female audience member. Eric Rabe, SVP of media relations for Verizon, said the company s decision to cancel its sponsorship came after several weeks ...

P&G turns heads with latest rebranding push

worlds: efficacy and beauty, male and female. The initiative officially kicked off in January ... spokesperson and celebrity hair stylist Jason Hayes, and meetings with male and female beauty editors ... in our messaging. We have a descriptor that appeals to both male and female. The campaign also includes ...

PR Babylon

of female sexuality. In some instances, however, graphic sex does play an integral role: it has to be there to make the movie work at all. Take Teeth , for example, director Jess Weixler s female ...

NHLBI initiative has the best interests of women at heart

that heart disease is the number one killer of females.

Lyric Jeans wants all to sing the praises of its new brand

Ideas: Lyric Culture's debut collection is focused around the idea of revolution and is geared toward high-end female consumers in the 15- to 45-year-old age bracket. Lyrics made famous by legendary artists like The Beatles, Lynyrd Skynyrd, and The Supremes are the creative inspiration for jeans, jackets ...

Campus fashion shows bring Red Cross apparel line to life

Zdobysz, RedPeg account supervisor. At the shows, eight volunteer models - six female and two male ...

Godiva's 80th anniversary becomes golden opportunity

-forward female in the 25 to 35 age range who is interested in treating themselves," said Lapidus. Alison Brod ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.