Close-Up: Why Sony isn't after another 'balls'
23 Apr 2010 | by Claire Beale
adland rates Anomaly's first TV work for Sony - George Prest, executive creative director, DLKW ...
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Close-Up: Why Sony isn't after another 'balls'
23 Apr 2010 | by Claire Beale
adland rates Anomaly's first TV work for Sony - George Prest, executive creative director, DLKW ...
The Work: Private view
26 Mar 2010
that PlayStation had closed the book on weird female aliens in ads years ago. This last point was, however, moot ...
Close-Up: After the pain of 2009, flat is the new up
12 Mar 2010
.57 0.48 319 345 10 DLKW 180.6 179.0 0.92 0.83 195 215 11 ...
The Work: Private View
12 Mar 2010
female voiceover cuts through the madness, advising us to "pause, review and reflect". A copy ...
The Work: Private View
05 Mar 2010
then that they seem to work differently. The one about the man makes him look a bit daft, while the female one seems ... are generally rather vain and ridiculous. Could also be that they both have male voiceovers. And maybe a female ...
Media: Double Standards - The talent scouts seeking media's best-in-class
05 Mar 2010
for talent and those with potential. Media must also do more - as an industry with a 50 per cent male/female ...
Media Perspective: A woman's touch can work wonders at media agencies
26 Feb 2010 | by Ian Darby, ian.darby@haymarket.com
companies, News International, is led by a female chief executive, Rebekah Brooks), we've got the likes ...
Xbox creatives take DLKW board roles
15 Jan 2010
Awards. In their new roles, they will report to George Prest, DLKW's executive creative director ... said: "I see Cam and Elliot as an integral part of DLKW's drive towards a brave, new, creative future ...
Boots Lunch break
15 Jan 2010
The spot uses the Here Come The Girls soundtrack to promote a two-for-one offer on frames. Highlighting the fact that there's "more than one you", the female-focused ad sees three women making superhero-style transformations in various locations. Emerging with pairs of glasses, the women join each other as the spot ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
