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accessory, with separately tailored messaging for male and female audiences, the website invites users ...
Developed in partnership with Grey Korea, the campaign is aimed predominantly at female consumers and is designed to overcome the common perception that natural remedies are the safest, most effective means of tackling the problem of constipation. A link within a supporting TV commercial drives traffic ...
The TNBT-owned agency will oversee above- and below-the-line advertising for ZeroCal, a light carbonated drink aimed at females while handling a CSR program and activation work for Absolute Water, the largest bottled water brand in the archipelago. ABI would also be looking at communications ...
. We re seeing growth in social drinking. Female consumption is on the rise too. Looking long term ...
Targeted at young female audiences aged 18 and up who lead dynamic lifestyles, the campaign was developed by BBDO Guerrero in the Philippines with media support from ZenithOptimedia Singapore. The campaign featured TV, print, outdoor and the aforementioned ambient spots along the premises of train ...
to more style-conscious middle-ranking executives, both male and female, aged between 21 and 40, looking ...
to find hers. The print work features two female leads displaying their phone numbers in a poker game ...
engagement with female Chinese consumers with a series of mini-dramas promoting its recently introduced Fine
The Publicis-created campaign, with media handled by Starcom, features a bespectacled geek who steals the used tissues from a pretty female colleague. Panic ensues when he realises he has put the tissue in the washing machine - before he manages to salvage it. It s still so strong even when ...
Hallmark is female skewed, she explains. We have a portfolio strategy for advertising sales. Going ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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