Yahoo chooses Golin Harris
12 Dec 2007 | by Aarti Shah
the contract amount. Stephens said Yahoo would eliminate multiple smaller agencies and put ...
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FunkySexyCool brings more romance to America's youth
18 Jan 2008 | by Aarti Shah
Launch PR team : CrocMedia, Night Agency Other marketing : Digital marketing via Steak Media Launch ...
Dell to form agency with WPP
05 Dec 2007 | by Keith O'Brien
ROUND ROCK, TX: Dell has selected WPP Group to co-create a stand-alone agency that will provide all...marketing communications function under one profit and loss statement. WPP and Dell will create one agency ... to Dell. The agency and Dell will also co-invest in a significant analytics tool that will map ... that the agency is expected to staff thousands of people. The agency, code named Da Vinci, is expected to be up ...
NetApp finds strength in collaboration
29 Oct 2007 | by Ted McKenna
communications, HR Marketing services: PR agency: Voce Communications Ad agency: formal review underway ...
Positive thinking
22 Oct 2007 | by Tonya Garcia
For it's first-ever Cause Roundtable, PRWeek assembled a group of agency, corporate, nonprofit..., particularly from the agencies, how are you defining cause marketing for your clients? Iacono ( PRWeek ): I ...
Quality control
22 Oct 2007 | by Michael Bush
and marketing team. She hopes to eventually extend the program to suppliers and agency partners, but says ...
Trendspotting keeps firms ahead of the pack
18 Oct 2007 | by Tonya Garcia
. But because those trends can change in an instant, agencies incorporate various trendspotting practices..., is staffed on a rotating basis, Kofman says. That s so all agency practitioners have an opportunity to get ... magazine editors, primarily in the beauty and lifestyle arenas. The agency also has a Trendspotting ... agencies, to inform them, Winskie explains. It requires us to be that much more insightful and to put ...
Boost Mobile hires Pitch Control PR
10 Oct 2007 | by Randi Schmelzer
Sarah Cirkiel, agency CEO and founder. Depending upon the artist, she said, the accessories appeal ...
Atlanta: The star of the Southeast
08 Oct 2007 | by Hamilton Nolan
the city look like Shanghai. Agency life Because of its status as the beacon for business in a large portion of the country, Atlanta attracts a strong mix of multinational agencies and local independents ... is strong across the board for top agencies. Edelman s Atlanta office saw a 24% revenue increase over ...
TCFV starts online effort to fight teen dating abuse
04 Oct 2007 | by Alexandra Bruell
the video on its Web site, and editor-in-chief Ann Shoket remains an active participant. The agency ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
