11 Dec 2007
| by Ted McKenna
TEGUCIGALPA, HONDURAS: The Honduran government's investment promotion agency has hired a consortium...GC and its partners, Bethesda, MD-based ad agency Lang Husak, and Windemere, FL-based marketing firm Global Partners Consulting will work under a 10-month deal worth more than $1.1-million. Work will include media outreach to trade press and general news outlets such as CNN, CBNC, and Fox Business News ...
05 Dec 2007
| by Aarti Shah
Jennifer Stephens, VP of corporate communications at Yahoo, said the firm would eliminate several smaller agencies and put one firm in charge of the consumer-facing PR for its network division. We re ...
. Three large agencies are bidding for the account, but Stephens declined to name them. A decision ...
08 Oct 2007
| by Tanya Lewis
. It emboldens others to try to do the same thing. Future The agency will continue to work ...
the agency and the association. And the timing was good, as executive compensation has persisted as a ...
20 Sep 2007
| by Julia Hood
The industry has not only embraced things like social networking and online video, but it also is staking a claim in its future through client and agency investment, thought leadership, and wholesale ...
, appearing in the December 3 issue. The editorial staff will profile 40 agency, corporate, and nonprofit pros ...
12 Sep 2007
| by Hamilton Nolan
profound effects on how agencies and, especially, holding companies, do business. Analysts and financial ...
for PR is in M A activity. If loans are harder to come by, the reasoning goes, agencies are less likely ...
no effect on the growing M A market for PR agencies, and we doubt it will. The reason, according ...
10 Sep 2007
| by Tanya Lewis
to TransUnion s TrueCredit.com in the US and TransUnion.ca in Canada. GolinHarris is its global agency handling ...
re looking for. Significant consumer experience (both in-house and agency) provided Katz strong ...
05 Sep 2007
| by Hamilton Nolan
-house in 2005, and was not working with an agency. From 2001 to 2005, it worked with TrylonSMR. Lloyd ...
22 Aug 2007
| by Ted McKenna
and fault, because that is still under investigation by a host of agencies, but to really offer ARBTA ...
17 Aug 2007
| by Ted McKenna
Excluding acquisitions and currency fluctuations, totals revenues rose 5.3%. Operating profit totaled $653 million, up 13.9%. WPP did not provide results for individual agencies, which include Burson-Marsteller, Hill Knowlton, and Ogilvy Public Relations Worldwide, among others, but said that PR and public ...
15 Aug 2007
| by Marc Longpre
. The company worked with G2 Direct and Digital, the New York-based direct marketing agency, on realizing ...