01 Jun 2012
| by Loulla-Mae Eleftheriou-Smith
agency called Atomic London in Brand Republic's round-up of this week's people moves in advertising...Advertising
Joint , the agency start-up being launched by Richard Exon and Damon Collins ...
client officer at DDB UK , and three of his former colleagues are launching an independent agency called ...
. The new management structure at the agency is expected imminently. ( Campaign )
Justin Sampson ...
25 May 2012
| by Rufus Olins
This has been a crazy week for us. On Monday the Newspaper Marketing Agency relaunched and changed its name to Newsworks.
Those of you with experience in project management will know that this kind of operation always involves significantly more work than you thought and you always get surprises on the way ...
25 May 2012
| by Daniel Farey-Jones
Advertising
David Howard , the co-founder of Johnny Fearless , has left the agency to join ...
News , its new agency unit that launched to service the News International business. ( Campaign ...
at the agency. ( Campaign )
Marketing
Thomas Cook has appointed a new group chief executive, ending its ...
24 May 2012
| by Daniel Farey-Jones
among brands and agencies in the verification space, so integrating our technologies to help us scale ...
22 May 2012
| by David Vindel
to love and build brand loyalty for their particular brand - the ultimate task every PR agency ...
21 May 2012
| by Sarah Stratford
to buy your own data agency.
KLM s Surprise campaign is a lovely example of a brand doing just that ...
21 May 2012
| by Matthew Heath
How can agencies manage their workload while still maintaining creativity, asks Matthew Heath...the challenge of a tight budget and a difficult brief?
For both clients and agencies it can feel like a ...
, is putting both business models and marketing strategies under new strain.
If agencies spend all ...
revolutionise the way that the client/agency relationship should focus time, energy and investment to meet ...
21 May 2012
| by John Crowther
?
Yet for all its importance, that s a question that s widely ducked.
Few marketing or agency people ...
18 May 2012
| by Stephen Maher
as UK-based agencies hold so dear in showing how we harness creativity.
At the end of last year I ...
agencies will be taking control of this unparalleled opportunity by underlining how investment ...
15 May 2012
| by Bob Willott
It used to be that the best agency start ups were born during recessions, but Bob Willott questions...Every new agency is expected to offer something new - a unique selling proposition or at least ...
behind an agency pitch is, as ever, likely to be disappointment with the performance of the incumbent.
When the economy was booming, agency under-performance could be masked by improved sales despite ...