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LONDON - Lexus, the luxury car marque owned by Toyota, is in discussions with agencies over its pan...The incumbent media agency on both the Toyota and Lexus accounts is Zenith Media, which only won the strategic planning brief for Lexus from sister agency Saatchi 1m direct marketing account out of WWAV Rapp Collins and into Partners Andrew Aldridge. This was the first time a separate agency was appointed ...
translating the language of agencies and owners. Most clients advertise twice a year and need to know exactly how to manage their budget and the agency of their choice," he said. If you have an opinion ...
to promote efficient use of energy - is looking for an agency to handle its media planning and buying ... - that it requires an above-the-line agency to handle its strategic campaigns. The successful agency must ... 's existing web and below-the-line agencies. The deadline for agencies interested in applying ...
employees. Surrey-based The Space Agency has been set up by John Barnett, who left Reed Business 18 ... was ad director on the road transport group. The agency's clients include some of Cumulus Business Media's titles, including The Motor Ship. The Space Agency is also currently selling sponsorship ...
Vanessa Ford has taken over from Jane Keene as the Conservative Party's director of income generation and marketing. The Party has also taken on Mike Chattey from Billington Cartmell, a below-the-line agency, as clubs brand manager. ...
at the respective agencies as the Mediaedge:CIA's TV trading supremo. Fiona McAnena, ex-CEO of CIA UK, takes the top job of CEO at the agency (Media Business, 26 November) while James Whitmore, previously ... director. Lloyd Barnes, who had also been a director at CIA's sister agency, The Negotiation ...
Lexus, the luxury car marque owned by Toyota, is in discussions with agencies over its pan-European media account, worth nearly 10m in the UK alone. The incumbent media agency on both the Toyota ... agency Saatchi 1m direct marketing account out of WWAV Rapp Collins and into Partners Andrew Aldridge ...
the agency. He has joined Ludus Online, an internet games business, in charge of a 4.3m global ... . Mansour joined Quantum three years ago and, aged 24, was put in charge of the agency's implementation ... of the agency's largest clients, is believed to have been badly hit by the September 11 effect. His ...
, which will run until the first two weeks of January, along with the agency's media manager, Gary Peace ... 's agency sales account manager, Simon Shroot. ...
that its sister creative agency, TBWA, has already started work on the creative side of the business. ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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