08 Dec 2009
| by Alex Brownsell
, client services director at direct marketing agency Gyro:HSR , which handles the Flying Club account ...
08 Dec 2009
| by Noelle McElhatton
LONDON - Rapp has won the title of Marketing magazine's Direct Agency of the Year for defying...multi-year effort to re-orient the business toward the future," Marketing's Agency of the Year' judging panel concluded. In the runner-up category, direct agencies Elvis, Kitcatt Nohr Alexander Shaw, Lida ...
obscurity into a household name with its Meerkat' campaign, was named as Marketing's Creative Agency ...
08 Dec 2009
| by Daniel Farey-Jones, Brand Republic
be expecting a lot of the agency creatives. "This will not be an easy thing. This will be a well-thought out ...
08 Dec 2009
| by Simon S Kershaw
Occupier", which pretty much sums up Sky's take on insight. Client and agency may well be happy ...
03 Dec 2009
| by James Quilter, Brand Republic
LBi in 2008, Poynter was vice-president of Modem Media before the agency was merged into Publicis ...
proposition and I am delighted to be asked to now lead the UK digital business and shape the agency ...
03 Dec 2009
| by Noelle McElhatton
investor in DM-related businesses, said venture capital was not involved in the deal. "The buy-out has ...
03 Dec 2009
| by Noelle McElhatton
The move follows the agency's tie-up with Havas Media in 2008. AIS will merge with a local creative agency, Uncommon, whose clients include Arla Foods, Grupo Fiat, Nivea, Citroen and Accor. It will now operate under the AIS brand name. Jon Ingall, managing partner at AIS, said the move marked ...
03 Dec 2009
| by Matt Williams, campaignlive.co.uk
account since March last year. The DM incumbent is Euro RSCG KLP, which won the business from Archibald ...
the environment for helping to make the car more efficient. Earlier this year, BMW appointed its lead US agency, GSD M Idea City, to handle its global advertising account. The agency has been responsible ...
02 Dec 2009
| by Noelle McElhatton
LONDON - Royal Mail today announced its first-ever 'DM Sale' to boost the use of direct mail..., media director at Royal Mail, said: "Advertisers and agencies alike are under pressure to deliver more ...
has said, agencies and advertisers are under pressure to deliver more for less and this [discount ...
01 Dec 2009
| by Noelle McElhatton
Cadbury has appointed CMW to work alongside existing agency partners Fallon, PHD and Clusta
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