04 Dec 2008
| by Aarti Shah
MUMBAI: The Taj Mahal Palace and Tower has enlisted its PR agencies to assist in outreach following..."rarely connect." The Taj also has agencies in other countries, she added. ...
28 Nov 2008
| by Ted McKenna
to a PR firm by SECOM, he noted. Previously, SECOM hired ad agencies to promote the country. Those firms, in turn, hired PR agencies as subcontractors. Many other emerging economies, such as Russia ...
27 Oct 2008
| by Frank Washkuch
M Booth, which began work last month as Frommer's AOR, is focusing on promoting the publisher's non-traditional initiatives, including its iPhone and iPod Touch application travel guides released in August, said Brad Laney, M Booth SVP. The agency is also promoting the company's partnership with Borders ...
09 Oct 2008
| by Nicole Zerillo
The Jeffrey Group as AOR after a competitive, two-round review. There was no outgoing agency. The firm's Miami ...
across the Northern Hemisphere, in addition to key pan regional outlets. We wanted an agency ...
company strategy into PR across our [markets], Sandoval said. The agency helped launch a new site ...
18 Aug 2008
| by Ted McKenna
An executive at one of the firms bidding for the deal, speaking on background, said it will be the first account directly awarded to a PR firm by SECOM. Previously, the government agency hired advertising firms, which in turn hired PR agencies as subcontractors, the executive noted. SECOM did ...
30 Jun 2008
| by Nicole Zerillo
, said the agency would focus on drawing visitors to the landmark and making sure they come back ...
projections for an increase. The agency will also look to build on existing partnerships and programs to enhance ESB's profile. The search for an agency with global reach and an ability to handle sponsorships ...
30 Jun 2008
| by Nicole Zerillo
agency after a review underway since December....for MWW, added that the agency will "run a series of scenario-based media training exercises for spokespeople in each of their markets, beginning next month." Rose said the agency is putting "resources ...
," during its 18-month contract. JetBlue chose the agency after a competitive review, because "MWW ...
22 Apr 2008
| by Rose Gordon
from airlines to the agency charged with regulating the industry. One such New York Times headline ...
that industry whistle-blowers reported repeated mismanagement at the agency. He also said the governing body ...
22 Feb 2008
| by Ted McKenna
Ogilvy s DC office will lead the account, with support from the firm s Beverly Hills branch. Financial terms of the deal were not disclosed. Ogilvy s public affairs arm has been working with Virgin for over a year. The agency provided government relations and worked to build grassroots support ...
16 Jan 2008
| by David Ward
for the fall issue. Did your agency go to Montreal with Nylon reporter Sarah Haight and her photographer? Did ...