Marketing's Adwatch of the Year 2011
13 Dec 2011 | by Gail Kemp
, radio, DM, outdoor, online display and cinema) Best recall: in any single week 11 ...
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EDF adds brand character to Olympics reward-scheme push
22 May 2012 | by Matthew Chapman
and digital channels for eight weeks. It is being supported by a DM campaign created by Archibald Ingall ...
Clemenger BBDO Melbourne scoops PR Grand Prix
20 Jun 2011 | by Anne Cassidy
picked up Bronze for Dr Martens DM50 campaign. TBWA London picked up a Bronze for its "messiah" campaign ...
CREATIVE STRATEGY: Innocent. Guilty of being just a bit silly
19 May 2011 | by Simon S Kershaw
I have sometimes been described as, quote "a hard-core DM-er". Fair enough. It is true that I am
Dr Martens sets sights on fashion positioning
17 Mar 2011 | by Nina Rosandic
to involve consumers who have worn DMs for 35-years while allowing new people to get into the brand. It can ...
Chime reports 40% surge in profits
09 Mar 2011 | by Ed Owen
owns the Bell Pottinger PR firm and SFW DM agency, also reported lifts in international revenue ...
Visit Wales 'for proper holidays' by Kitcatt Nohr Alexander Shaw
21 Feb 2011
The campaign was created by integrated agency Kitcatt Nohr Alexander Shaw and rolls out this month. Kitcatt Nohr s campaign includes InSkin online ads, Unruly banners on sites including Jamieoliver.com and National Geographic, advertorials on the Lonely Planet and Tripadvisor websites, a DM pack which ...
PROMOTIONAL FEATURE: Why science is good for LG Electronic's brand
10 Dec 2010 | by Rory Sutherland
in 2007 and won the Andi Emerson Award at the New York Caples Awards for services to DM in 2009. Paul ...
Boots 'here come the girls' by Mother
02 Nov 2010
will change with more content and extending into stores, online, in DM and through PR. ...
BMW calls pitch for motorcycles brief
21 Oct 2010 | by Matt Williams
. Work generally consists of press, in-store and DM activity, as well as some digital and social media ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
