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Zenith and BBJ battle it out for £21m HBoS media work

's advertising roster to handle a DM project for the BoS banking division, targeting small businesses ...

Ethical DM agency Lion hands its pounds 1m brief to MediaVest

MediaVest has been appointed by marketing agency Lion to handle its media account, estimated to be worth pounds 1m. Lion specialises in social and ethical marketing for charities and corporate clients. MediaVest, which took part in a competitive tender, will act as Lion's partner...

HOW TO GET AHEAD: Career steps

COUPE 1992: WCRS, planner/buyer 1995: DM&B, media planner 1996: MediaVest, senior media ...

CLIENT ROUND-UP

Dr Martens is to take on global-trainer brands Nike and Adidas with the launch of a footwear brand called DM Sport. The range will be backed by a multi-million pound advertising push through Mustoe Merriman Herring Levy. The range marks a further move away from the classic Dr Martens boot. The company ...

Joslin Shaw picks up buying for web outfit Sift Groups

by a targeted direct- mail campaign. The DM drive has been timed to coincide with the run ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.