BMW UK calls a pitch for its DM and ad account
03 Dec 2009 | by Matt Williams, campaignlive.co.uk
The AAR has been appointed to handle the process. WCRS, which is part of the Engine Group, has been the incumbent on BMW s advertising business since 1980. Dare has worked on its UK digital account since March last year. The DM incumbent is Euro RSCG KLP, which won the business from Archibald ...



