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'GQ' launches charity fund

concert in New York this fall. GQ is also launching www.thegentlemensfund.com , featuring an e-commerce ...

CTC and McKinsey in bid to help Midwest start-ups

CHICAGO: Corporate Technology Communications is putting its money where its mouth is in promoting Midwest hi-tech companies. The agency is committing dollars 250,000 in services and time to a multimillion-dollar McKinsey s Chicago e-commerce accelerator. McKinsey has put together similar programs ...

NEWS BRIEFS

s employee newsletter. NEW YORK: The MWW Group has hired Michelle Beilsmith as VP of e-commerce ... . Prominent MWW e-commerce clients include Mercata.com, Netgrocer.com and eDigital. BLOOMFIELD ...

FOCUS: CONFERENCES - Making your clients panelists. Appearing on conference panels heightens a speaker’s profile and puts a face to a company. John Frank explains the ins and outs of conference speaking

s profile in the e-commerce world, Mathias has set a goal of 40 speaking appearances for his company ...

CAMPAIGNS: Best strategies and top tactics from the world of PR

Communications (Washington, DC) Campaign: E-Commerce Privacy Policies Timeframe: Spring 1998 ... faced a stern warning. Federal Trade Commission (FTC) chairman Robert Pitofsky told America s e-commerce ... of consumers or the government would intervene. This ultimatum planted a seed of concern among e-commerce ...

DIARY: Beyond.com CEO bares his naked ambition for CNBC

, you have to get out of your clothes. Mark Breier, CEO of e-commerce site Beyond.com, did just...Out-of-the-box marketing is yesterday s news. To grab the attention of today s harried journalists, you have to get out of your clothes. Mark Breier, CEO of e-commerce site Beyond.com, did just that recently. Mimicking a customer from his company s advertising campaign who no longer sees the need ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.