Warehouse begins advertising pitch
12 Apr 2012 | by Anne Cassidy
considered it before. Warehouse hired Jennifer Roebuck, the former French Connection head of digital and e-commerce ...
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Unilever tops 2012 Marketing Society Awards nominations
01 May 2012 | by Kim Benjamin
Communications The British Heart Foundation PHD Top Boy (Channe 4) Livity E-commerce ...
TAG Heuer switches CRM strategy to boost sales
19 Jan 2012 | by Matthew Chapman
The watch brand is dividing its direct marketing into three strands as it seeks to move on from previous messaging that focused purely on TAG Heuer events. Activity will be split between e-commerce communications, brand-focused communications and bespoke messages reminding customers they need to service ...
Maxus picks up online media account for Bench clothing
01 Dec 2011 | by Mark Banham
The account will include all online search and display requirements for the brand, with estimated annual billings of 500,000. Nik Burton, head of e-commerce at Americana International, the parent company of Bench, said: "We are delighted to have appointed Maxus. They really impressed us ...
Forget catwalks - This is how to get boys into fashion
20 Oct 2011 | by Dominic Goldman and Marcel Kornblum
with the prelaunch Asos API allowed full product management and integrated e-commerce functionality from directly ...
BBH to take over ASOS ad account
14 Jul 2011 | by Anne Cassidy
on its digital work and the media agency Carat. Last year, James Hart, the ASOS e-commerce director, used ...
Guess pushes for social and e-commerce combination
13 Jul 2011 | by Nicola
Wallet, is attempting to integrate e-commerce data with its social CRM intelligence....dedicated vice president of social media, considers integrating e-commerce data with social networks ... the new technology platforms to drive its e-commerce sales across 23 countries. "Instead of the shotgun ...
Karen Millen recruits ecommerce director to spearhead global web expansion
10 Jun 2011 | by Ben Bold
managing director, said: "We see tremendous opportunity to grow our e-commerce business internationally ...
Stella McCartney targets UK with e-commerce
29 Nov 2010 | by Sarah Shearman
Stella McCartney, the fashion designer, has launched an e-commerce site in the UK for the first
Retail sales jump in the run-up to Christmas
26 Nov 2010 | by Ed Owen
figures released today show that non-financial e-commerce rose by a staggering 24.9% in 2009 to 408.3bn ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
