Russell Davies: Can Facebook offer quality as well as quantity to brands?
31 May 2012 | by Russell Davies
,000 Facebook users must die every day. That compares with about 1,500 dying every day across England, Scotland ...
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Nike puts Umbro up for sale
01 Jun 2012 | by Nick Batten
Nike has announced plans to sell Umbro, the kit supplier to the England football team, deeming...Association and the England team, Umbro's future is even stronger than its past." Yesterday he said: "We see ... in Wilmslow, Cheshire, as Humphreys Brothers Clothing. It first manufactured England kits back in 1952 and its ...
William Hill offers free £5 bets on kids' call-ups
28 May 2012 | by Matthew Chapman
that will pay out £5,000 to parents if their child makes the England football team....and then visit a "play for England" microsite (www.williamhill.com/playforengland) to customise their free 5 bet certificate. Former England goalkeeper Chris Kirkland and his father Eddie are backing the campaign, having ... -1 when his son was 12 that he would one day play for England. He collected his 10,000 winnings when ...
Nivea signs Euro 96 team mates for skincare push
25 May 2012 | by Loulla-Mae Eleftheriou-Smith
of the England football team ahead of the Euro 2012 tournament....In the latest phase of its marketing push for the brand's Sensitive range, Nivea is releasing a new ad featuring a cast of key players from the Euro 96 England squad Paul Ince, Les Ferdinand ... their screams from the discomfort of shaving with sensitive skin are turned into a melody. Former England ...
NBA gets serious about cracking UK
25 May 2012 | by John Reynolds
England, an average of 151,500 people play basketball at least once a week, compared with more than 2.1m ...
Think BR: Making the most of Euro 2012 sponsorship
23 May 2012 | by Jamie Robertson
performance from England and the tidal wave of interest in the tournament this will engender along ... in the hands of Roy Hodgson and the squad. A strong performance from England will mean greater ROI ...
Video: Brian Blessed and Carlsberg brand controller discuss Euro 2012 ad
16 May 2012 | by Matthew Chapman
Creative from the ad shows celebrities including Blessed and Des Lynam, training new recruits on becoming a "true England Fan", with the students being handed a pint of Carlsberg on graduation. "Chanting coach" Blessed speaks to Marketing about the starting 11 of the winning Manchester United team ...
VisitEngland defends £5m campaign after industry attack
15 May 2012 | by Loulla-Mae Eleftheriou-Smith
. He added that initial Visit-England research found 56% of consumers that saw the ad would be more ...
Paul Smith
14 May 2012
of England governor Mervyn King. The elegant lines and attention to detail are as much a trademark ...
CREATIVE STRATEGY: National Trust rediscovers the joys of childhood
09 May 2012 | by Simon S Kershaw
and ruin in north-west England and beyond....said, the Church of England is the Tory party at prayer, then the National Trust was ever the playground of the middle-aged, middle-class, middle-Englander. The uniform goods in the gift shops said ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
