McDonald's to review PR strategy in UK
11 Nov 2002 | by IAN HALL
awareness of McDonald's' sponsorships of the Football Associations of England, Wales, Scotland, and Northern ...
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Target Corp. shopping for African-American AOR
27 Jan 2006 | by Michael Bush
and head of the retail practice group at the New England Consulting Group, a marketing consultancy that has ...
Greenpeace to attack stores selling modified foods
11 Mar 2002 | by JOHN FRANK
To kick off the push the environmental group plans Tuesday demonstrations outside Shaw's stores in New England, and similar events Thursday at Safeway stores in San Francisco. Greenpeace PR people ... -long campaign. It's targeting small newspapers throughout New England where Shaw's operates, as well as reaching ...
INTERNATIONAL NEWS: Lands’ End fights German ad ban with crafty PR ploy
04 Oct 1999 | by MIKE DAVIS
companies for both lousy guarantees and backing the suit against feisty American competition. In England ...
Publishing PR: New rules of the road for author book tours - The age of the blockbuster book tour is over. These days, publicists have to do more with less. Jonathan Bing gets a read on new, creative tactics
27 Sep 1999 | by JONATHAN BING
battered 1986 Buick across New England, staying with siblings in Boston and Brunswick, Greenlaw lectured ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
