Sarah Gower: On the starting blocks
19 Apr 2012 | by John Owens
have branched out. Following the riots across England last summer, criticism was aimed from some ...
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Nike puts Umbro up for sale
01 Jun 2012 | by Nick Batten
Nike has announced plans to sell Umbro, the kit supplier to the England football team, deeming...Association and the England team, Umbro's future is even stronger than its past." Yesterday he said: "We see ... in Wilmslow, Cheshire, as Humphreys Brothers Clothing. It first manufactured England kits back in 1952 and its ...
Canterbury replaces Nike as England rugby kit provider
02 Mar 2012 | by Alex Brownsell
) to become the official kit partner for the England team....The deal, rumoured to be worth 20m, sees JD Sport-owned Canterbury replace previous shirt-maker Nike, and represents a coup for RFU chief commercial officer Sophie Goldschmidt in the wake of a disastrous 2011 for the England rugby team. Canterbury will provide kits for the England senior team ...
Umbro sidelines John Terry from ad campaigns
07 Feb 2012 | by John Reynolds
Sports brand Umbro is seeking fresh football brand ambassadors, with former England captain John...Terry is to face trial in July, accused of racially abusing QPR player Anton Ferdinand. He was stripped of the England captaincy by the Football Association last week. The Chelsea defender was most recently used by Umbro last August, in a campaign to promote its latest England away kit. An Umbro ...
Admiral Sportswear calls in Radiator PR to promote high-end fashion line
26 Jan 2012 | by Elizabeth Pears
Admiral, the British sportswear brand that manufactured football kits for some of England's top...manufacturing sportswear in 1966, when England won the World Cup. The company was a pioneer of the replica kit ...
The Annual 2011: Top 10 celebrity ads
16 Dec 2011 | by Staff
1. 0 2 England rugby team VCCP's O2 ad went beyond the usual rugby cliches to deliver a warm and humorous spot that stirred up a sense of passion that was unfortunately lacking on the pitch during England's Rugby World Cup campaign. A rare example of a sports team ...
Sector Insight: Sports clothing and footwear
01 Dec 2011 | by Jane Bainbridge
on the day England played the US. Indeed, one in 10 consumers say they are likely to buy more sportswear ...
Brand of the Year 2011 shortlist
09 Nov 2011 | by Staff
-profile sponsorship strategy. Recent activity focused on its sponsorship of the England rugby team during the 2011 ...
Corporate hospitality feels the pinch
23 Sep 2011 | by Mary Howlett
free in celebration of the England team being crowned the highest-ranking Test side. Other major ... , the Wimbledon tennis tournament and the Henley Royal Regatta, as well as during England cricket matches ... VIPs, plus cast and crew, the club took on a New England boarding-house theme, with black ...
Reebok 'ZigTech' by DDB Berlin
22 Aug 2011
DDB Berlin's new spot for Reebok features Chad Ochocinco of the New England Patriots.
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
