BaseKit calls in Hope&Glory for start-up account
10 Apr 2012 | by John Owens
angle for their story. BaseKit was started in the south west of England and now trades in ten ...
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Absolute Radio nets Currys and PC World football deal
25 May 2012 | by Daniel Farey-Jones
The show, which will be presented as usual by former England footballer Ian Wright, will run from Friday 8 June to Sunday 1 July, but the commercial partnership starts this Monday (28 May ... goal England score during Euro 2012. The deal was brokered by Lindsay Payne, group account director ...
Digital marketing to be central to England's rugby World Cup
21 Mar 2012 | by John Reynolds
Organisers of England's rugby World Cup 2015 will try and lure rival Rugby League fans while..., Vaughan said. Digital marketing is likely to involve England Rugby 2015, working with top individual ... are primarily located in the north of England and are a different demographic to rugby union fans. Further ...
Mind the Innovation Gap
22 Feb 2012 | by Nicola Clark
. Compare this growth with figures from the Bank of England, which last week revealed that net lending ...
What's in store for 2012?
11 Jan 2012 | by Kate Magee
running theme this year, from the Queen's Diamond Jubilee to watching England in Euro 2012, to the main ...
Review of the Year: Top 10 marketing mishaps in 2011
20 Dec 2011 | by Nicola Clark
handshake. Rio Ferdinand, the England and Manchester United footballer and an anti-racism campaigner, said ... . 7. ENGLAND'S DWARF-TOSSING RUGBY TEAM The England rugby union team's trip to New Zealand was overshadowed by a succession of off-field incidents. England vice-captain and royal husband Mike Tindall ...
Year in review: 2011 Money and morals
16 Dec 2011 | by Kate Magee
, who becomes interim comms head at the Bank of England. - Bell Pottinger's controversial work ... medical officer for England, Sir Liam Donaldson, agrees to advise global lobbying firm APCO Worldwide on a ... corporate pitch process after splitting with Brunswick. SEPTEMBER - England captain Mike Tindall ...
Private View: Kate Stanners and Phil Rumbol
09 Dec 2011
that making advertising for clients is a bit like managing the England team. And no, it's not because ...
FA seeks sponsors for English National Football Centre
09 Nov 2011 | by John Reynolds
the headquarters of England's 24 national teams, as well being home to the FA's educational, medical and sports ... feature two Hilton hotels, including a separate wing for the England team, which will accommodate ...
Brand of the Year 2011 shortlist
09 Nov 2011 | by Staff
-profile sponsorship strategy. Recent activity focused on its sponsorship of the England rugby team during the 2011 ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
