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'Bootstraps' wins in FT.com debate

FT.com, July 19, 2007...entrepreneurs. What made FT.com such a good hit for them? How did you pitch the editors there? Schwager: FT.com reaches a global business audience, which made it an ideal target. I had worked with both the Financial Times and FT.com in the past, so when I came up with the idea of a live debate between a ...

MEDIA ROUNDUP: Wall Street: Market watchers keep eye out for next big scandal

newscasts, PBS, Bloomberg, Fox News, NPR Internet TheStreet.com , FT.com , Motleyfool.com , WSJ ...

2002 GLOBAL RANKINGS: Europe - Europe was quiet on the PR acquisitions front last year, and financial firms struggled with dry markets, but Adam Hill finds that the French are boosting PR budgets and fees are fast rising

42,867,000 48,366,000 -11 Notes: 2001 Euro figures converted at FT average £1 = $1.515. 1999 ...

ANALYSIS: Client Profile - Opening up the books on Ernst & Young PR. As the leading accounting firms come under closer media scrutiny, PR has become more important than ever for the traditionally tight-lipped Big Five. Craig McGuire does a PR audit

or the communications experts who are willing to engage the media, says the FT s Michaels. But within ...

NEWS BRIEFS

. Schlough s official job title is chief rocket scientist. FT. LAUDERDALE, FL: Newly-formed ANC ...

MEDIA: Pink Paper turns red, white and blue

Marjorie Scardino was appointed chief executive of FT s parent group Pearson at the beginning of 1997. As yet, the FT s 80,000 daily circulation figure doesn t come anywhere near the 1.8 million sold ... that ad sales have risen 87% over the past year. Pearson has such confidence in the FT s ability to take ...

 

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