Time to choose
26 Aug 2007 | by Marc Longpre
forethought is beauty and fashion. Stephanie Smirnov, EVP for beauty and wellness at DeVries Public Relations ...
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Burgundy Wine region picks Fleishman-Hillard
07 Jul 2008 | by Nicole Zerillo
the history of Burgundy," Blau-Picard said. The group also aims to shed an "old-fashioned" image. "We wanted ... of being old-fashioned and for special occasions, but still keeping [the wine's] prestige," Blau Picard ...
Companies must rethink Super Bowl ad strategies
08 Feb 2007
clamored for such an event where new content was debuted in such a dramatic fashion. There are too many ...
Herradura offers US real taste of tequila
21 Aug 2006 | by Randi Schmelzer
On most every fashionable cocktail menu, tequila selections go on for columns, competing for page space with high-end cognacs and single-malt scotches. But connoisseurs aside, US consumers can name only ... other fashion and lifestyle products, the liquor industry is very driven by endorsements," Cantu notes ...
Groups kicking off heart disease drive
14 Feb 2005 | by Beth Herskovits
The National Heart, Lung, and Blood Institute is leading the public awareness push with its third annual Heart Truth campaign and Red Dress Collection fashion show. The fashion show, which ... . The collection was unveiled during New York's Fashion Week. Awareness of heart disease in women has increased ...
MEDIA PROFILE: Cigar Aficionado sports a distinctly mature, upscale flavor
31 Mar 2003 | by Eric Arnold
. Such areas include hi-tech gadgets, golf, cars, gambling, fashion, drinks, and more for a circulation ...
Sara Lee to push new fresh breads
21 Oct 2002 | by JOHN N. FRANK
is rolling out an old-fashioned horse-drawn bread delivery wagon for the new products, hoping to garner spots ... sports figures. The wagon is meant to play up key message points about the new bread being old-fashioned ...
CAMPAIGNS: Event PR - Chocolate Show is sweet success
04 Mar 2002 | by CLAIRE ATKINSON
is the chocolate fashion show, which Teuwen hopes to see grow into a charity fundraiser. Apart from the obvious ...
MEDIA: LIQUOR BRANDS AND LIFESTYLE - Media Roundup. Magazines mix lifestyle with higher alcohol content
10 Dec 2001 | by By
with the same focus they devote to fashion accessories. Women and booze Aaron Brost, PR manager ... for their looks as for their tastes, adding, "A lot of these magazines are focused on fashion and style ...
ANALYSIS: Client Profile - Dogged determination helps PETA in PR jungle - For 20 years, PETA has fought against the cruel treatment of animals - Julia Hood reports on how, through persistence and aggressive PR, their message is making a major impact
26 Feb 2001 | by JULIA HOOD
it simply can't get the media to listen the old-fashioned way. 'We have to embarrass ourselves sometimes ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
