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ADA taps Mullen to unify diabetes message

was specifically looking for one firm that could provide full creative services. We want to get more people ...

American Cancer Society looking for new AOR

The RFP is part of a larger initiative for the Atlanta-based nonprofit organization to become more integrated and better reach multicultural audiences, said Greg Donaldson, national VP of corporate communications for ACS. The account, encompassing all creative services, has an annual budget of $20 million ...

Medicare and Medicaid work goes to Porter Novelli

WASHINGTON: The Centers for Medicare and Medicaid Services (CMS), a division of the US Department

Huntsworth posts 3.4% increase in PR revenue, companywide drop in income

For the six months ending June 30, 2008, PR revenue, which represents 75% of the group's revenue, increased to about $110.2 million ( 59.9 million). Its firms, which specialize in public affairs, financial ... executive, Peter Chadlington, noted that financial PR suffered the most as merger and acquisition activity ...

Health PR must adapt to shifting target

the Department of Health and Human Services and the Ad Council as an example of the myriad ongoing public ...

DC proximity lends clout to Baltimore

Baltimore outlets ideal for consumer products and service pitches The presence of Johns Hopkins Hospital ...

Team Vinay's donor drives boost South Asian registry

, and distributed a press release to the Indo-Asian News Service. It also launched two Web sites, www ... York) Campaign: Team Vinay Duration: June 2007-ongoing Budget: Pro bono; services so far ...

The spirit of generosity

and communications through the prism of financial success. Companies are beginning to clearly understand ...

CDC selects Ogilvy for $3.3m task targeting America's youth

Work has already begun on the effort. Ogilvy intends to present the CDC with a master plan for the effort to reach youth and youth influencers before the end of the year, according to Jennifer Wayman, SVP and group director of social marketing at Ogilvy in Washington. Constella Group, a health services agency ...

Optimizing SMTs, selecting a Mat release service, more

service to use? Mat release services employ a variety of methods to distribute your content ... one is right for you. Some services send material to a large group of editorial outlets via an e ... explains. Other services allow pre-orders - that is, they encourage editors to sign up to receive a ...

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