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CAIR creates guide to improve media portrayal of US Muslims

16 Nov 2007 | by Ted McKenna

does not respect women s rights, and that all Muslims are Arab. CAIR has been active for some time ...

Targeted online communities reach multicultural groups

29 Oct 2007 | by Irene Chang

, she says. This is where they go to get their information, and this is where they ll return to follow ...

Outlets up focus on gay, lesbian travelers

15 Oct 2007 | by David Ward

[that gets] pitched [to media] doesn t go very far, he adds. You need to make it almost like an invite ... for alternatives. Guaracino, whose work on the successful 2003 campaign Get Your History Straight and Your ... for seasonal angles - especially those tied to Gay Pride Month - as a way to get the general travel press ...

The rainbow connection

08 Oct 2007 | by Tanya Lewis

LGBTA is used to include allies. ) 2006 [was about] get[ting] people involved [and] groups ... ] a picture of your partner. You get [motivated, engaged staffers] by making people feeling included ... inclusiveness and establish authority. Involving third parties gave us opportunities to get people involved ...

Dyed fountains highlight Showtime's 'Dexter' effort

28 Sep 2007 | by Randi Schmelzer

LOS ANGELES: Spewing red water and wrapped in yellow police-style tape, some of the US' most...Park, and cordoned off surrounding areas with branded banner tape. In some spots, custom fountains ...

O'Reilly is amazed at 'civil' rights

27 Sep 2007 | by Hamilton Nolan

I couldn t get over the fact that there was no difference between [world famous Harlem eatery] Sylvia s restaurant and any other [whiter] restaurant in New York City. I mean, it was exactly the same [as a restaurant for normal people], even though it s run by [dangerous] blacks, primarily [scary ...

Measurement's importance, mobile tour planning, more

24 Sep 2007 | by Irene Chang

. The listening audience is estimated at 1.76 million at some 60 Spanish news/talk stations alone, he notes ... ; and Austin, TX, Glass advises. In smaller markets, you ll have a better chance of getting local media and ... that goes out nationally, Glass adds. Then head out on the road to some smaller markets to focus ...

Hot off the wire

17 Sep 2007 | by Tonya Garcia

and effective measurement techniques are some of the issues that newswires are facing today. In various ways ... to take that mix and get the IR or PR pros information out in as reader-friendly and advanced [methods ... s release more compelling. Our job now is to tell clients that have good quality images how they can get ...

Greater staff diversity pays off on many fronts

13 Sep 2007 | by By Randi Schmelzer

have to start looking for and developing talent in some nontraditional ways, he adds. One way ... relate. But some multicultural students need better access to real-life agency experience before ... people of color who want to get experience in PR, Heymann says, the Buddy Program offers an excellent ...

Festival's media outreach efforts draw sell-out crowd

11 Sep 2007 | by Aarti Shah

its publicity efforts up a notch and get more people to the event. The ultimate goal is to generate awareness and get people there, says Hank Ernest, PR director for Images USA, which worked ...

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