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Comms plan to spur launch of political market

their political risk. He also noted that explaining the new market might present some challenges ...

Telemundo push aims to get Hispanics 'Counted'

and community events. We're doing all of the innovative things to be able to get the message across for the next 12 months, Richard said. We're thinking of a song. We're also going to find a way to get ...

Companies eye Hispanic market with holiday-season campaigns

, multicultural marketing director at JCPenney, [The campaign] really gets at what the season should be all about ...

CNN leverages its nonpartisan coverage

audience reaches some sort of post-election balance. However, there is some evidence that the embrace ... 't get around that. So I might as well go to the news that reflects my politics.' Yet, Barrett says ... reporting. I'm optimistic there is. I hope some TV news execs out there are similarly optimistic. ...

Groups target incoming Obama administration

grassroots lobbying, you get contacted maybe once to take some specific action or contribute money, said ... that helped shape some of the questions posed during the election season, and that same online public interest ... ], said Mindy Lubber, president of Ceres. [These are] not the usual suspects [of advocates], but some ...

Ad Council/GLSEN launch youth campaign

and executive director of GLSEN, said that there's a perception that things are getting better, but in fact ...

General Mills partners with Univision to reach Latina moms

the "specific personalities" of the brands, Sundy said. "Some of our brands are not available in many ...

Family Violence Prevention Fund kicks off social media campaign

It's a platform to get people involved and motivated, said Rachael Smith Fals, SVP for the San Francisco-based nonprofit. The multi-year campaign will encourage people to purchase $5 bracelets designed and sold by Macy's, visit www.giverespect.org to donate and find information about domestic ...

Republicans weather first night troubles

Nagin also gets points for taking caution and getting his constituents out of harm's way with accessible ...

Military to select firm for 'info ops' initiative in Iraq

to be the companies that know how to get people into the country, noted Don Meyer, cofounder of Rubin Meyer and a ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.