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The craft of arts sponsorships

visitors a year. Indeed, other mass-market entrants include Google and Microsoft. The latter is engaging ... created an art installation, Cell, that used Kinect to map people's online 'personalities.' Google ...

Brand barometer: High-street beauty brands, which one is most prominent online?

/ phrases with each other using online tools (e.g. Google Adwords). For this research, the audience ... filtered through country-specific sources of information (e.g. Google, Twitter, YouTube, etc, in the UK ...

Groupon readies to recruit agency for UK brief

IPO last year, which was the largest IPO since Google's in 2004. Brunswick was hired to carry out ...

Fujifilm lifts digital spend by more than 40% to push into social

It is ramping up its presence on Facebook, Twitter, Google+ and Tumblr, to help it grow an online community and extend the reach of the brand beyond those who own a Fujifilm camera. The activity has been handled by Talk PR. It has launched two Facebook apps. The Through My Eyes app showcases professional ...

Hit or miss? Google under fire again over data harvesting by Street View cars

Google is facing fresh investigations into allegations its Street View cars harvested emails.... At that time Google claimed an engineer had acted without the knowledge of senior managers. It has now said a ... -president, technology, Waggener Edstrom With every revelation Google appears to be drifting further and further away ... that it will be providing a fuller response anytime soon. Google's rapid increase in size and reach means it needs ...

Healthcare: On the agenda - NHS failing on diabetes care

for interview. The top message of the report was tweeted and posted on Facebook and Google+. Barry Lester ...

Amex partners Foursquare to bring location-based deals to UK

. It also comes shortly after O2 launched its Wallet service in the UK. Google has so far been coy about when, if at all, it will be brining its Google Wallet to the UK. Follow Sarah Shearman ...

Google's big debate on piracy, privacy and porn

The annual Google Zeitgeist conference enhances the technology giant's role in thought leadership...Now in its seventh year, the Google Zeitgeist conference is still a hot ticket. The invite ... to the Big Tent. Hosting this annual conference is a great piece of reputation management by Google. The open debating forum, the range of experts and the willingness of Google to lay itself open to scrutiny ...

Tracey Follows: You don't need a cape and mask to have a superpower

our "superpower". Chade-Meng Tan, employee 107 at Google, has stepped into this vacuum and now runs ...

Russell Davies: Can Facebook offer quality as well as quantity to brands?

"native" advertising idea. Targeting something people are searching for - as Google does - makes sense ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.