Comms efforts intensify as 'Sicko' release nears
04 Jun 2007 | by Marc Longpre
to bring attention to drug and insurance companies conduct. It also intends to highlight drug companies ...
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Microsoft campaign puts Burson on the defensive
28 Sep 2007 | by Aarti Shah
-based insurer Esure got an e-mail from a Burson director asking for support regarding competition in the Web ...
Reputation key to risk management
07 May 2007 | by Harlan Loeb
It involved an equation that plotted two indices on a graph: risk and cost. The more likely the risk was to materialize, the greater the financial resources that were allocated to mitigate the impact, including both cash and insurance. With the high-profile corporate fraud cases of the past five years ...
Resurgence in Beantown
19 Mar 2007 | by Eleanor Trickett and Ted McKenna
,243.1 Hanover Insurance Group $2,967.8 Genzyme $2,734.8 Thermo Electron $2,633.0 Biogen Idec $2 ...
Book of lists 2006
18 Dec 2006
poll which found that Americans viewed drug companies and health- insurance providers as something less ...
Ten Rising Stars: Jennifer Risi
07 Nov 2006 | by Tonya Garcia
-based Siemans Corporation, updated the Allstate insurance brand, and helped Sealed Air Corporation reconnect ...
Report doesn't clarify Merck situation
21 Sep 2006 | by By Lisa LaMotta
. According to Merck's August 7 SEC filing, "At this time, the company believes that its insurance coverage ...
Internal comms can greatly impact external perceptions
14 Sep 2006 | by Julia Hood
of how they have, for example, introduced a new health insurance program. For one, there are issues ...
New Orleans outlets regain momentum
11 Sep 2006 | by David Ward
, finance, insurance - all those issues are indistinguishable from Katrina." Amy Ferguson, head ...
Fireman's Fund empowers employees
20 Mar 2006 | by Andrew Gordon
Fireman's Fund Insurance may have gotten its start helping firefighters' families. But just a few ... reorganization. In 2000 and 2001, the insurance company suffered major financial setbacks that culminated in the losses the entire insurance industry faced on 9/11. A new CEO initiated a restructuring that included ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
