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BETC London has created a cinema spot specifically designed to demonstrate the power of picture...Neil Dawson, the executive creative director of BETC London, said: "Doomed Planet" is designed specifically for the cinema so no other medium does it justice. So i would urge anyone watching it on their computer to wear headphones." The commercial was shot by Stephen Johnson at MJZ, with music was written ...
debate and even conflict to get to a great strategy or campaign idea, and some clients shy away from ... standard media buy. This can create tension with the different agencies and the client. There are now many ...
Tria Beauty, the home laser-hair-remover manufacturer, has appointed UM London to its £1m strategic...The US-based company entered the UK last year and has appointed UM London ahead of a multimedia ... -media partnerships. UM London was appointed to the business without a pitch. There was no incumbent, as Tria ... by UM London will be print ads due to break in June. Russell Place, chief strategy officer at UM ...
London City Airport is set to launch a major comms effort aimed at the European market, amid...over the need for increased air travel capacity in London. There have been fears around access during the Olympics, following passport control problems at Heathrow. London City Airport corporate comms director ... . By enhancing London City Airport s reputation abroad and communicating the benefits of flying into the airport ...
UM London and McCann London, newly appointed by the social enterprise and charity Eden Project...A 60-second spot, created by McCann London, will appear on TV and in cinemas from Tuesday 22 May for two weeks. The national digital TV campaign will run on E4, More4, Gold, Dave, Blighty, Good Food, Home, Really and Watch, while the national digital cinema activity with Pearl Dean will roll out ...
smaller central London stores, to push its F&F clothing range....The partnership will make the F F collection available to buy in central London stores, which do not have the floor space to display the clothes, for the first time. F F clothing designs will appear ... smaller central London stores aren't big enough to have clothing ranges, so this is a great opportunity ...
The oldest ad medium and one of the newest make unlikely bedfellows. But technology is bringing the best out of both, two outdoor specialists say.
Seventy Seven PR will call on British Olympic legends to promote Sega's official London 2012 video...The agency will promote London 2012 - The Official Video Game of the Olympic Games in a creative campaign drawing on Olympic greats including decathlon champ Daley Thompson and 400m runner Derek Redmond. The agency's campaign, called Olympic Moments, will see Olympians past, present and future recreating ...
Nike has drafted in some big names from the world of football, including Neymar and Franck Ribery, for its latest campaign.
The activity was created by JWT London and takes the form of illustrations that tell the true stories of people who have been helped by Aspire. The three executions run across e-mail and target marketers. The work was created by Craig Hunt and James Humphreys, and illustrated by Ryan Andrews, Paul ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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