01 Jun 2012
| by Loulla-Mae Eleftheriou-Smith
agency called Atomic London in Brand Republic's round-up of this week's people moves in advertising...at Dentsu London, and Nik Upton from Mother as co-founders. ( Campaign )
Nick Fox , the former chief ...
Atomic London. The other partners in the venture are DDB UK's ex-chief operating officer Jon Goulding ...
, the publisher of Scout London, the new free weekly magazine for London's social life. ( Media Week )
Steve ...
01 Jun 2012
| by Doug Whelpdale
, suggesting that even those not traditionally in the role of organiser have been inspired by the Jubilee spirit.
Even with a rather conservative estimate that each party will have five attendees that means ...
, even if they aren t planning a special activity.
In a demonstration of the connection ...
01 Jun 2012
| by Martin Greenbank
are compliant.
Even if this is not the case, with the current upheaval at board room and editorial level ...
31 May 2012
| by Simon S Kershaw
more consumer-generated buzz.
Even the more conventional ads have taken some unusual angles like ...
30 May 2012
| by Helen Bowyer
.
While Trading Standards is the body responsible for prosecuting offences under the consumer protection ...
to the Advertising Standards Authority (ASA) for investigation. The ASA also enforces the CAP code.
The best way to play it safe and avoid the negative PR associated with a Trading Standards investigation or an upheld ...
29 May 2012
| by Rosie Merrell
By engaging in the retail space marketers will be well positioned to take advantage of London 2012..., as for many a shopping centre is likely to be the gateway to the London 2012 Olympic Games.
The combination ...
will be concentrated around the Olympic site and central London, with major shopping centres poised to reap ...
propensity to buy among 59%.
Even in a crowded branding environment like the Games - with 26 brands ...
29 May 2012
| by Stuart Knapman
The London 2012 Olympics will be the most technologically advanced Games to date, with huge changes...- and the rise of video-on-demand and IPTV will create a frenzy of digital activity around the London 2012 ...
.
The BBC will be showing the opening and closing ceremonies and the men's 100m final in 3D - even ...
free app to help visitors plan their experience.
The London 2012 Games is set to be a record ...
29 May 2012
| by Rosemary Bayman and Claire Emes
corrections or rebalances than modernisations. And even some of the most radical innovations are concerned ...
25 May 2012
| by Rufus Olins
in various titles (created by McCann London) featuring a dog carrying not a newspaper but a tablet computer.
And when it comes to advertising in newsbrands, as Jon O Donnell of the Evening Standard said at Media 360 ...
it was back to that pile of emails and preparing for our own Evening with Olympians Dinner on Thursday night ...
25 May 2012
| by Matthew Chapman
virtual window shopping in three of its central London stores to sell F F clothes, which have ...