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. There aren t that many billion-dollar companies in the industry. There aren t that many even $500 million ...
on it. Harris (Sara Lee): Everyone has a voice nowadays. That s the issue and why it becomes even ... ? Armstrong (McDonald s): Diversity is a very interesting word for corporations and even more interesting ... on staff to even talk to [multicultural] audiences because they are not making it at general market ...
LONDON: WPP Group on February 23 released unaudited results for FY2006 that shows revenues of $11
the groundbreaking nature of Pfizer's move in 2004, few are shocked that it is looking again, even within WPP. "We ...
Benchmarking means selecting a standard and, in the context of PR, identifying best practices in a...blunders that make the evening news. It's also important to benchmark those that elude public view ...
, but now with IR, crisis management, and consumer PR, it's even more important," Osborn says. "And with a ...
the year and keep communication lines open. "People want feedback," she says, even if it's not always ... from." While all staffers need to be held to the same standards, he says, "personally knowing your ...
agencies will become more specialized in the services they provide. Even today, it's not enough to have ...
more strategic. Even if there is a functional responsibility over an area of communications, generally ... of the organization. Cross-pollination with other marketing and business disciplines, even if not under the VP's remit ... linkages between the communications function and other areas. Therefore, even if one reaches the top role ...
incentives to satisfy employees beyond the standard health coverage, 401(k), and vacation. Such perks can ... is taking a standard benefit and adding value to it. Alan Taylor Communications, for example, has taken ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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