KKI gets Americans tuned into autism
03 Mar 2008 | by Marc Longpre
began to show immediately. CBS Evening News, CNN, The Washington Post Magazine, and NPR all featured ...
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J&J apologizes, says it missed the mark with Motrin mom ad
18 Nov 2008
in magazines currently on newsstands and in distribution. In a letter of apology, that appeared ...
DC proximity lends clout to Baltimore
29 Oct 2007 | by David Ward
. There are also plenty of local lifestyle reads, ranging from Baltimore and Chesapeake Bay magazines ...
Serta launches Counting Sheep for the Cure essay contest
23 Oct 2007 | by Ted McKenna
s agency, Ketchum, is targeting media outreach at national daily newspapers, entertainment magazines, key ...
Magazine-driven gatherings make fitness a day in the park
10 Oct 2007 | by Irene Chang
Health and fitness magazines are ramping up their sponsor-based events, which are rising steadily
A golden opportunity
10 Sep 2007 | by Ted McKenna
. Print publications in the state that are doing well include luxury magazines focused on retail and real ...
Food bloggers growing as valuable, influential resource
06 Sep 2007 | by Michael Bush
magazines are no longer the sole source of information on dieting and recipes for consumers, and food ...
My giant leap
27 Aug 2007 | by Tanya Lewis
go on to work for a leading women s magazine. She seemed to be on the right track when she became ... George Street Observer (College of Charleston s student newspaper), entertainment editor; Skirt! Magazine, contributing writer May 2005-August 2005 Skirt! Magazine, editorial intern January 2005-May 2005 ...
Matching product to outlet key in hair care
27 Aug 2007 | by David Ward
Alberto VO5. This is especially true not only in the beauty and fashion magazines, but also ... and stresses that magazines like Latina also need a different pitch. Hispanic women enjoy using more ... hair loss and restoration. Men s magazines tend to want the results story, but we can get ...
Sports medicine stories getting broader play
19 Aug 2007 | by David Ward
are more common in women, and we re using that to pitch women s magazines, Zimmerman says. Pitching ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
