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Positive thinking

aligned business initiatives. You can see Microsoft partnering with the community colleges because there are 450,000-plus open positions for engineers and technology workers. And it s in Microsoft s interest to make a larger pool of employees, not just for Microsoft, but for others. That s just one example of a ...

The spirit of generosity

to charitable causes were Newman s Own, Microsoft, and Yoplait. Consumers who get involved with programs ... , followed by Microsoft, Target, and Avon. These top companies, both in the eyes of consumers and those ...

Effort touts technology of Pudding

, monitored by people, or archived. The company brought on Microsoft s former privacy officer and has posted a ...

Microsoft campaign puts Burson on the defensive

't properly disclose a relationship with Microsoft....of online advertising broker DoubleClick. Microsoft first hired the firm last year to work on a campaign ... -search market that did not name Microsoft. Esure did not respond to inquires by press time. Gottheimer declined to discuss the WSJ piece, but said firm staffers were instructed to disclose Microsoft as a ...

It will take a lot more than hype for iPhone to stay a hit

. Microsoft played the promise for all it was worth. Like the iPhone, Windows 95 was more evolutionary than ...

GM reputation bolstered by media outreach, per Delahaye index

better in the long run than bunkering down. Microsoft s reputation was highest on the index in the first quarter of 2007. Merlin cited Microsoft s high volume of coverage for its Vista operating system ...

2007 ABR: Airfoil Public Relations

clients including Microsoft and PayPal. Practice areas Four: b-to-b, b-to-c, auto ... For Business, various projects for Microsoft, Gas Station TV, HealthMaster, QVC, and Trinity Health System ... Industries, Microsoft Corporate Social Responsibility Marketing Communications (Project), Microsoft ...

2007 ABR: APCO Worldwide

and internationally. A couple of examples of this type of expansion are Microsoft and Altimo. We expanded many other ...

2007 ABR: Manning Selvage & Lee (MS&L)- The Challenger

Wilson as London chief executive officer (from Hill Knowlton); John Hong as MD of China (from Microsoft ...

2007 ABR: Taylor

-term commitments to 22 global brands, including MasterCard, Microsoft, Diageo, Allstate, and Staples. We [can ... , and International Speedway Corp. Globally, extended programs for MasterCard, Gillette, Diageo, and Microsoft ... Systems) Carlos De Leon - account director (Microsoft) Jessica Blue VP (French West Vaughn ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.