06 Mar 2009
| by Aarti Shah
our security portfolio. Last year, Microsoft also used a comic for product promotion. Ogilvy's ad ...
23 Feb 2009
| by Frank Washkuch
CHICAGO: Microsoft finished first in Cision's 2008 Corporate Media Reputation Index. The software...Microsoft was able to hold off other corporations with a number of major product announcements and favorable financial disclosures, according to Cision, which releases quarterly rankings of the 100 largest US companies. The company has finished first for seven of the last eight years. Rival Apple finished ...
20 Jan 2009
| by Aarti Shah
REDMOND, WA: Microsoft launched an "On the Issues" blog on January 9 to engage in global public...and general counsel for Microsoft. It's important for us to do this to adapt to the changing nature ...
, and journalists to build the site's community. He expects the blog to eventually feature 30 to 50 Microsoft ...
on the site have so far included Pamela Passman, VP of global corporate affairs at Microsoft. In response ...
18 Dec 2008
| by Aarti Shah
Janet Tyler, president of Airfoil, attributes the growth to new client wins and expansions. Clients like MobiTV, YouSendIt, and Microsoft have kept business steady, she said. The new hires include Adam Silber as account director and four others ranking from account manager to account supervisor ...
22 Sep 2008
| by Frank Washkuch
NEW YORK: Coca-Cola, IBM, and Microsoft again took the top three slots, of Interbrand's 2008 Best
15 Sep 2008
| by Aarti Shah
Ian Bruce, Novell's director of global PR, said the selected firm will primarily aid media relations for the company, which produces Linux, a rival to Microsoft's Windows operating platform. Bruce said the review was part of its policy to reevaluate contractual relationships every two years ...
08 Sep 2008
| by Aarti Shah
. Chrome's strongest competitors are Mozilla's open source browser Firefox and Microsoft's Internet ...
made to date. When asked about Microsoft's response to Chrome, Dean Hachamovitch, GM of Internet Explorer, said via e-mail, Microsoft understands that Web browsing is crucially important for hundreds ...
29 Aug 2008
| by Kimberly Maul
LOS ANGELES: Microsoft's Xbox is increasing its outreach to high school students through an action
22 Aug 2008
| by Frank Washkuch
The cable network, a partnership between NBC Universal and Microsoft, will target consumer tourism publications through the end of the year. The company, which has headquarters above the caf , also reached out to advertising and marketing trade media. MSNBC conducted two events, one for members of the media and another ...
25 Jun 2008
| by Tonya Garcia
Carl Icahn, an activist investor, launched his long-awaited blog last Thursday, at IcahnReport.com. Icahn, who recently mounted a proxy fight in favor of the Yahoo-Microsoft merger, penned his first entry as such: "Often the abuse of shareholders by entrenched management and self perpetuating boards ...