06 Mar 2009
| by Aarti Shah
our security portfolio. Last year, Microsoft also used a comic for product promotion. Ogilvy's ad ...
23 Feb 2009
| by Frank Washkuch
CHICAGO: Microsoft finished first in Cision's 2008 Corporate Media Reputation Index. The software...Microsoft was able to hold off other corporations with a number of major product announcements and favorable financial disclosures, according to Cision, which releases quarterly rankings of the 100 largest US companies. The company has finished first for seven of the last eight years. Rival Apple finished ...
20 Jan 2009
| by Aarti Shah
REDMOND, WA: Microsoft launched an "On the Issues" blog on January 9 to engage in global public...and general counsel for Microsoft. It's important for us to do this to adapt to the changing nature ...
, and journalists to build the site's community. He expects the blog to eventually feature 30 to 50 Microsoft ...
on the site have so far included Pamela Passman, VP of global corporate affairs at Microsoft. In response ...
18 Dec 2008
| by Aarti Shah
Janet Tyler, president of Airfoil, attributes the growth to new client wins and expansions. Clients like MobiTV, YouSendIt, and Microsoft have kept business steady, she said. The new hires include Adam Silber as account director and four others ranking from account manager to account supervisor ...
15 Sep 2008
| by Aarti Shah
Ian Bruce, Novell's director of global PR, said the selected firm will primarily aid media relations for the company, which produces Linux, a rival to Microsoft's Windows operating platform. Bruce said the review was part of its policy to reevaluate contractual relationships every two years ...
08 Sep 2008
| by Aarti Shah
. Chrome's strongest competitors are Mozilla's open source browser Firefox and Microsoft's Internet ...
made to date. When asked about Microsoft's response to Chrome, Dean Hachamovitch, GM of Internet Explorer, said via e-mail, Microsoft understands that Web browsing is crucially important for hundreds ...
03 Apr 2008
| by Frank Washkuch
engines - Google, Yahoo Search, Microsoft Live Search, and Ask - into one list of results. InfoSpace sites ...
10 Mar 2008
| by Ivey Overstreet
Microsoft on Friday asked a federal appeals court to overturn a February 22 ruling that allowed a...The lawsuit is addressed to Microsoft s assertion, through its marketing, that computers were ...
Microsoft s Windows Vista Capable marketing program played in each class members purchasing decision. Microsoft is disputing the allegations. We are currently reviewing the court s ruling, spokesman Jack ...
11 Feb 2008
| by Tony Garcia and Aarti Shah
be impacted by Microsoft's potential acquisition of the troubled company....it could lose the account if Microsoft reorganizes Yahoo s agency relationships. But, the source added, its ...
for new business, especially as tech continues to be a hot PR market. I have to imagine Microsoft would run Yahoo as a standalone brand, noted the source, adding that Microsoft might be more open to using ...
22 Oct 2007
| by Randi Schmelzer
incorporates product integration into its programming mix. This summer, it teamed with Microsoft XBox for Game ...