Brand Health Check: French Connection
31 May 2012 | by Kim Benjamin
long way since the days of 'FCUK', perhaps redefining itself more than any other high-street name ...
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Asda to roll out in-store summer marketing programme
31 May 2012 | by Matthew Chapman
in Britain's history. "It's important to us that we help our customers celebrate the exciting national ...
Apple welcomes former Dixon boss with £36m 'golden hello'
28 May 2012 | by Nick Batten
on customer service and relationships with suppliers. News of Browett's windfall comes days after Tim Cook ...
Debenhams revamps comms team with senior hires
25 May 2012 | by Sara Luker
with discounts in store of up to 25 per cent. The campaign aims to lighten the mood of the nation ...
Tesco gives ready meals multimillion-pound revamp
24 May 2012 | by Matthew Chapman
Tesco is giving its ready meals a multimillion-pound relaunch supported by a national advertising
Sainsbury's rapped by ad watchdog after Asda complaint
23 May 2012 | by Matthew Chapman
Match promotion, and claiming its prices were checked against other retailers on the same day. A ...
Media360: John Lewis marketer Craig Inglis on surprising consumers
23 May 2012 | by Daniel Farey-Jones
know. We will definitely not know until a day or two before. "I hope it is coming. It could be quite ...
Think BR: Understanding big data
23 May 2012 | by Matt Barnett
from day one it s known a lot more about our shopper habits than the grocery guys. It knows where ...
M&S profits drop for first time in three years
22 May 2012 | by Matthew Chapman
is banking on a good summer and believes its 2012 summer advertising is "perfectly capturing the nation ...
Media360: John Lewis to expand Never Knowingly Undersold campaign to radio
18 May 2012 | by Maisie McCabe
Craig Inglis, marketing director of John Lewis, revealed plans to extend the marketing activity on the second day of Brand Republic's Media360 this morning (18 May). He said: "We have got several creative ... racked up more than one million views online in its first four days. Inglis noted how its giving ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
