Half of UK internet users say online ads worth it for free content
10 May 2012 | by Sarah Shearman
." The report comes ahead of the 26 May 2012 deadline for compliance with the revised European Union ePrivacy ...
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Consumers and their mobile devices
28 May 2012 | by John Stoneman and Denise Turner
When we look at inventions that have changed the world we live in, the smartphone has to be up there, alongside the internet. Combine the two, and you have a very powerful union indeed. Smartphone penetration is now above 50% in the UK and tablet numbers are rising, with comScore reporting 72% growth ...
Digital marketing to be central to England's rugby World Cup
21 Mar 2012 | by John Reynolds
rugby union clubs across the country-such as Harlequins, Saracens and Northampton to target specific ... are primarily located in the north of England and are a different demographic to rugby union fans. Further ...
Review of the Year: Top 10 marketing mishaps in 2011
20 Dec 2011 | by Nicola Clark
. 7. ENGLAND'S DWARF-TOSSING RUGBY TEAM The England rugby union team's trip to New Zealand ... at the heart of England, presenting something of a headache to the Rugby Football Union in advance of the 2015 ...
Reputation Survey: The European Union - Debt woes leave EU image in the red
24 Nov 2011 | by Kate Magee
The eurozone crisis has delivered a battering to the reputation of the European Union, according to the latest PRWeek/OnePoll survey. A massive 98 per cent of those surveyed said the financial crisis had been damaging to the global reputation of Europe. The research comes as the debt crisis in countries ...
29 under 29: Not the usual suspects
10 Nov 2011 | by Kate Magee
successful relationship with Welsh Rugby Union, persuading players to provide quotes of support for campaigns ...
Publicis sets up €150m digital venture capital fund
07 Nov 2011 | by Sara Kimberley
The fund will offer finance to budding entrepreneurs in the digital economy, particularly in France and the European Union, focusing on digital technology, content and services. Investments will be divided into three distinct categories. Seed-capital and early-stage investment will target fledgling ...
A Social Adventure: why events need social media
14 Sep 2011 | by Nicola Clark
is an easy union. 'With festival activity, there is a natural reason to talk to consumers but it shouldn ...
From the Ghetto To Google: Social CSR
18 Aug 2011 | by Suzy Bashford
the European Union began an anti-trust action against the company, after allegations that Google prioritises ...
The travelling salesman: Andrew Warner, senior marketing director at Expedia EMEA
28 Jul 2011 | by Loulla-Mae Eleftheriou-Smith
: Godalming, Surrey Last holiday: South Korea Supports: Norwich City FC. ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
