GOP comms vets join forces
24 Oct 2007 | by Ted McKenna
previously been operating their own DC-area public affairs shops. Duffy said that teaming will not only ...
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Culver's nears firm selection
29 Oct 2007 | by Michael Bush
efficiencies to having them in the same shop, Behling said. Culver s will look for the selected agency ... the Midwest, has yet to tap the potential of online marketing and would look for the agency to offer guidance ...
Yellow Pages' Hobbs scores for the little guy
22 Oct 2007 | by Matthew McGevna
Guide at localsearchguide.org, an online who s who of the local search engine industry. The guide, now ... , Hobbs has helped the YPA solidify its online position. In April, she helped secure the guide s first two ... a PR perspective, we were always in the hunt to run an online search directory, Hobbs explains ...
Quality control
22 Oct 2007 | by Michael Bush
of GolinHarris, is an interactive online program intended to educate and arm McDonald s employees and owner ... efforts moving forward, and we felt if moms were out there speaking to their communities and online ...
The spirit of generosity
22 Oct 2007 | by Tonya Garcia
consumers and 143 marketing pros) completed the survey online between August 27 and September 17, 2007 ...
Trendspotting keeps firms ahead of the pack
18 Oct 2007 | by Tonya Garcia
, and other areas. Maintaining relationships with online communities and bloggers is part of the network ...
Effort touts technology of Pudding
10 Oct 2007 | by Aarti Shah
Calls made with Pudding are scanned by an automated system that sends users online ads corresponding to keywords during the conversation. The advertising strategy caused an uproar among bloggers concerned that conversations were being recorded or monitored by human analysts. Some mainstream press ...
Products and Tools this week
08 Oct 2007 | by Tonya Garcia
Socialistics to analyze one of my many personal online social networks. This handy little tool, once installed ... nurses who seek their bachelor degrees on campus, and registered nurses who seek their degree online ... -company experiences. Our overall new media strategy is to seek integrated brand exposure on an online site where our ...
The rainbow connection
08 Oct 2007 | by Tanya Lewis
and external efforts. Videos are available online and were shown at a partner meeting. Those personal stories ...
Bringing a broadcast's message home
08 Oct 2007 | by Irene Chang
that you can find to fit into the smaller market, Yehuda notes. Even if it s something like shopping ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
