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Bear Stearns tells its sub-prime story

-prime crisis (which Cayne has refuted), talks about how the posting of handicaps online can help ...

Effort touts technology of Pudding

Calls made with Pudding are scanned by an automated system that sends users online ads corresponding to keywords during the conversation. The advertising strategy caused an uproar among bloggers concerned that conversations were being recorded or monitored by human analysts. Some mainstream press ...

Microsoft campaign puts Burson on the defensive

of online advertising broker DoubleClick. Microsoft first hired the firm last year to work on a campaign called the Initiative for Competitive Online Marketplace (iCOMP), a forum at http ... member organization. The site urges users to sign a petition opposing consolidation in the online ...

Popcorn makers reach out to nervous customers

and chatter out there online. ConAgra Foods, the largest producer of microwave popcorn in the country ...

Getting back on the press' good side

. Before Karen Friedman founded Karen Friedman Enterprises, a communications training/consulting shop, she ...

Latest toy recall spurs TIA outreach initiative

on how to shop for toys by a child s age and offer guidance in terms of safe play and toy safety ...

Kaigler quarterbacks Reebok response to Vick saga

the announcement, two prominent media outlets - one print and one online - that Kaigler had never spoken to, told a ...

Collapse brings bridge issues to forefront

The August 1 collapse of the Interstate 35W bridge in Minnesota was no exception. Captured on video that was not only broadcast ad infinitum on cable TV, but also posted for consumption on YouTube and elsewhere online, the collapse, which killed at least 11 people and injured dozens more, has raised ...

Disclosure critical in blogosphere

online should be the same as it is offline: ethical. Don t post anonymously. It s elementary, but Mackey ...

White House redecorates the media room

online audience by 8 million page views from May 2006 to May 2007. Other news networks also added hundreds of thousands or millions of online viewers Downs Dow Jones executives tell staffers ... .com , a pioneer in hyperlocal online citizen journalism, closes down because of business issues New ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.