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CAIR creates guide to improve media portrayal of US Muslims

meetings, seminars, and media luncheons and breakfasts. In its online guide to hosting media events ...

Targeted online communities reach multicultural groups

With more launches on the Web vying for the public's attention, online communities targeted...The most effective online communities provide the consumer with an experience that is relevant ... Asian Wire, says online communities are rapidly growing, but are still in their early stages ... of the largest bicultural, Latino online communities today, QuePasa.com continues to boost its membership with a ...

The rainbow connection

and external efforts. Videos are available online and were shown at a partner meeting. Those personal stories ...

Dyed fountains highlight Showtime's 'Dexter' effort

with exclusive photos and online-only content. Showtime is also working to connect multicultural audiences ...

Ford's 'Warriors in Pink' aids breast cancer battle

Ford s 2007 Warriors in Pink campaign for Susan G. Komen for the Cure kicks off in October, breast cancer awareness month. Ford worked with PR partner Hill Knowlton Irvine and ad shop JWT Detroit to reach younger audience. Efforts included the launch of a MySpace page where friends can share ...

Hot off the wire

monitors where a release appears online and who s reading it. With multimedia releases and the client ...

Reaching out to Hispanics in the US, book publicity, more

-language and general-market stations in areas with large Hispanic populations, such as Miami, LA, and Dallas. Online ... their public and media relations messages into conversations with their online community, says Cynthia Cooper ... for content upload easily and do so without getting caught in the clutter or seeping into online obscurity ...

Online press conferences, radio placement tips, more

Online press conferences allow your spokesperson to chat in a moderated, virtual auditorium ... conference with an online press room where registered journalists can download photos, charts, PDFs, or video clips. Transcripts eliminate the chance of misquotes or out-of-context comments. Online press ...

Multicultural hits the big league

. In addition to MLB s official Japanese-, Korean-, and Chinese-language Web sites, online fan communities ...

Deep dish on the Windy City

is the research to show what s influential and who are the influencers online and that s what we take to clients ... shop at your comfort level. In our own department in US communications, every single person we hired ... by choice or because it s part of their job, adding to their stories online so they re doing a lot more ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.