16 Nov 2007
| by Ted McKenna
meetings, seminars, and media luncheons and breakfasts. In its online guide to hosting media events ...
29 Oct 2007
| by Irene Chang
With more launches on the Web vying for the public's attention, online communities targeted...The most effective online communities provide the consumer with an experience that is relevant ...
Asian Wire, says online communities are rapidly growing, but are still in their early stages ...
of the largest bicultural, Latino online communities today, QuePasa.com continues to boost its membership with a ...
08 Oct 2007
| by Tanya Lewis
and external efforts. Videos are available online and were shown at a partner meeting. Those personal stories ...
28 Sep 2007
| by Randi Schmelzer
with exclusive photos and online-only content. Showtime is also working to connect multicultural audiences ...
21 Sep 2007
| by Randi Schmelzer
Ford s 2007 Warriors in Pink campaign for Susan G. Komen for the Cure kicks off in October, breast cancer awareness month. Ford worked with PR partner Hill Knowlton Irvine and ad shop JWT Detroit to reach younger audience. Efforts included the launch of a MySpace page where friends can share ...
17 Sep 2007
| by Tonya Garcia
monitors where a release appears online and who s reading it. With multimedia releases and the client ...
10 Sep 2007
| by Irene Chang
-language and general-market stations in areas with large Hispanic populations, such as Miami, LA, and Dallas. Online ...
their public and media relations messages into conversations with their online community, says Cynthia Cooper ...
for content upload easily and do so without getting caught in the clutter or seeping into online obscurity ...
20 Aug 2007
| by Irene Chang
Online press conferences allow your spokesperson to chat in a moderated, virtual auditorium ...
conference with an online press room where registered journalists can download photos, charts, PDFs, or video clips. Transcripts eliminate the chance of misquotes or out-of-context comments. Online press ...
19 Aug 2007
| by Randi Schmelzer and Michael Bush
. In addition to MLB s official Japanese-, Korean-, and Chinese-language Web sites, online fan communities ...
06 Aug 2007
is the research to show what s influential and who are the influencers online and that s what we take to clients ...
shop at your comfort level. In our own department in US communications, every single person we hired ...
by choice or because it s part of their job, adding to their stories online so they re doing a lot more ...