31 Mar 2009
. Online, the Foundation has a Web site and Facebook presence, and the company is also using grassroots ...
05 Dec 2008
| by Kimberly Maul
, is expanding its presence digitally, with the introduction of Online Red Kettles, a Red Kettle Twitter channel...'re trying to use that to push an online presence that we can continue to foster a relationship into the rest of the year." The online program has been a way to engage with younger donors and volunteers, Temme said, and the Twitter channel has been a great way to spread news about the Salvation Army and promote the Online Red ...
26 Nov 2008
| by Kimberly Maul
experience. The federal HIV/AIDS awareness initiative, AIDS.gov, is using online tools for its effort ...
with online music service (RED)WIRE, which benefits The Global Fund. It is working with AOR Think PR to reach ...
11 Nov 2008
| by Kimberly Maul
The campaign, in partnership with the San Diego County-based Helen Woodward Animal Center, includes online outreach, traditional media relations, and a new sports-themed challenge. Online, Iams is using Facebook , MySpace , YouTube , and its Web site to get the word out about the campaign, said ...
05 Nov 2008
| by Kimberly Maul
PR for the multiyear partnership with (RED), which works to eliminate AIDS in Africa, includes traditional media relations, online outreach, and in-store marketing and events, said Stacey Krum, a spokeswoman for Starbucks. Online, the campaign will focus on Starbucks' Web site and JoinRed ...
04 Nov 2008
| by Kimberley Maul
Group used online tactics to spread the message of healthy eating to parents and kids, said Elisa Bupara ...
10 Oct 2008
| by Kimberly Maul
Matthew Shepard Foundation and its AOR, Renna Communications , have been handling media outreach and PR leading up to October 13 anniversary event, marking his death. The Foundation focuses its efforts online, using e-mail distribution lists to keep people informed of local events. "When Judy ...
07 Oct 2008
| by Nicole Zerillo
, and online outlets. ...
10 Sep 2008
| by Kimberly Maul
market press, but also national black press, and local black newspapers and radio stations. Online ...
21 Aug 2008
| by Kimberly Maul
networking site called TrevorSpace.org. The campaign will focus on online outreach to reach LGBTQ youth, ages ...
sites, and other groups. Tools: Online, the effort is reaching out to LGBT blogs, Wing said ...
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