Children's Food Campaign spoofs Change4Life ads
11 Aug 2010 | by Gemma Charles
. The campaign is a response to Health Secretary Andrew Lansley's July speech when he said food and drink ...
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Tesco readies Clubcard scheme for web revamp
26 Oct 2010 | by Rachel Barnes
spent. However, it is scaling back the value of the points when used for deals with reward partners ...
BT and Talk Talk partner for Digital Economy Act High Court challenge
08 Jul 2010 | by Mark Banham
BT and Talk Talk are to challenge the Digital Economy Act in the High Court, claiming they want to protect their customers from an "unfair" law.
Special Report: Affiliate Marketing - Battle of the brands
13 May 2010 | by Kim Benjamin
, ranging from comparison sites and blogs to shopping directories and incentive portals. Andrew Chung ...
Profile: Anna Rafferty, managing director, Penguin Digital
13 May 2010 | by Andrew McCormick
right now. With Penguin being one of only a few companies to partner Apple ahead of the launch ...
Andrew Walmsley on Digital: Why old and new don't mix
12 May 2010 | by Andrew Walmsley
the auditors.' Andrew Walmsley is co-founder of i-level. 30 SECONDS ON... Collateralised Debt ...
Whatever happened to fair play?
12 May 2010 | by Suzy Bashford
refused to sign but it still ended up winning the business. Jon Ingall, managing partner at Archibald ...
Opinion: The Marketing Society Forum
12 May 2010 | by Staff
? NO - Charles Vallance, Founding partner, VCCP In my experience, the world of advertising falls into two ...
Helen Edwards on Branding: From checkout to grave
11 May 2010 | by Helen Edwards
and is a partner at Passionbrand, where she works with some of the world's biggest brands. 30 SECONDS ...
Is procurement killing marketing creativity?
05 May 2010 | by Suzy Bashford
partner at marketing communications consultancy Results International, suggests that until both agencies ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
