17 Nov 2009
| by James Quilter
' marketing director, Andrew Slamin said: "The promotion clearly positions Kettle Chips as part of the wind ...
26 Oct 2009
| by Chris Reed on Partnership Marketing
Yorkshire Tea is the ideal brand partner for the event, which runs between 4-11 November this year. The mechanic is a tried and tested one: have a tea party, invite people, everyone contributes and the proceeds are sent to Wallace and Gromit to spend on making sick kids lives more comfortable. Macmillan Cancer has ...
23 Oct 2009
| by Barbara Holgate
LONDON - An impressive take on an old idea, is how Barbara Holgate managing partner of The Big Kick
02 Oct 2009
| by James Quilter
and towards creating customer loyalty. Retail partners include Tesco Direct, Marks Spencer and HMV. ...
29 Sep 2009
| by James Quilter
of Ghostbusters. 7 Andrew Brown Senior vice-president media and promotions, Universal Universal has been ...
partners, including Toshiba for a pan-European licensing deal involving products and promotional campaigns ...
, as it is the soap s 50th anniversary, and the channel has been on the hunt for promotional partners. So far, only ...
28 Sep 2009
| by James Quilter
to announce new UK brands as promotional partners to take part in the anniversary. The platform ...
24 Sep 2009
| by James Quilter
LONDON - Fitness First has brought in a series of brand partners to take part in the launch of its...Fashion site Asos, Hertz, the RAC, Superdrug.com, Waterstones.com and lingerie brand La Senza has joined as partners on the scheme. As part of the deal the brands will get exposure in Fitness First and through digital communication with members. Scheme members will offered discounts with the partners ...
21 Sep 2009
| by Chris Reed
Pink Lady apples have partnered with the theatrical production of Grease to raise awareness
21 Sep 2009
| by Chris Reed
with synergistic partner brands such as DFS, Curry s, Sony or Iceland? Anyway, however you look at this campaign ...
14 Sep 2009
| by James Quilter
Recycle Bank offer consumers the chance to claim rewards based on how much household waste they recycle. The scheme is currently piloting in Windsor and Maidenhead. The foremost redemption partner ...
scheme partners include Legoland, British Gas and Vision Express. Additionally local companies ...