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Obama's pledge empowers green comms

in DC, added Garamendi. Michael Layne, partner at Marx Layne PR, said his firm is helping its wind ...

Dept. of Energy enlists Greenough for EcoCAR

other people are doing in this space and show the value of the collaboration with our partners, said De ...

Nonprofits team up to help public reduce its gas usage

other partners of the effort will further amplify awareness, among them the American Petroleum Institute ... Zonderwyk, senior associate with National Association of Counties (NACo), another campaign partner, says ... of outreach and education programs we do. The ASE said it was selected as WMF s partner following an RFP ...

A good use of energy

and a companion direct mail piece helped drive traffic. [Many] companies have big ad partners where ... partners in new and different ways. Brainstorming with The Economist about creative ways to achieve our ...

Positive thinking

it in. There are people involved, all of the partners are involved and it becomes part of the brand ... aligned business initiatives. You can see Microsoft partnering with the community colleges because ... to be change agents. They want to be a part of the process. Anyone who partners with them and makes them feel ...

The spirit of generosity

. The company also partnered with Gourmet for Cook for the Cure dinner party kits. Together, they re ... as a pilot program in six schools. For 2007, the company, along with its partners, the School Nutrition ... to use toward a fresh produce program of their choice. Hidden Valley Ranch has also partnered with a ...

Schake helps Live Earth occupy center stage

. And relying on Al Gore - chairman for Live Earth s nonprofit partner, the Alliance for Climate Protection ... C02 emissions. We would send talking points to our NGO partners and ask, Is this an appropriate ...

Green surge forces new recycling angles

To combat media skepticism, look to partner with groups like Keep America Beautiful to lend third ...

Hollywood turns a deeper shade of green

challenge. In late May, the Arlington, VA-based charity partnered with Universal Pictures to launch Get ...

Partners in change

it calls its Partners for Change. The message resonated with Nau s PR agency, Waggener Edstrom, which has ... of third-party storytelling and knew we would be engaging our partners to build the brand, Van Dyke says ... the Partners for Change that receive donations. This way, customers can decide which organization most befits ...

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.