12 Nov 2008
, recently named Allison & Partners its AOR....Partners will also work to promote the company's expertise in areas like health and wellness, and sports ...
24 Oct 2008
| by Jaimy Lee
ATLANTA: The American Cancer Society (ACS) named Brodeur Partners its AOR October 17 after a...-based Brodeur Partners. He declined to name the other three agencies. In tandem, ACS selected Richmond, VA ...
of Brodeur Partners, said the account was a large win for the agency, because of its size but also because ...
. Staff from other Brodeur partner agencies will contribute healthcare, digital, branding, oncology ...
09 Oct 2008
| by Jaimy Lee
's the right thing to do. We were not dissatisfied with our agency partners. Porter Novelli (PN), the nonprofit's AOR since 2000, declined to repitch. Both Donaldson and Robyn Castellani, partner and director ...
capacity, or multicultural agency partners, were necessary. ACS is using PIL as part of the review process ...
07 Oct 2008
| by Nicole Zerillo
Member partners, like General Mills and the National Association of Wheat Growers, will provide demonstrations and discuss their part in the grain's life cycle. They will emphasize a farm to fork message to consumers, who might not usually have a chance to see how the industry operates otherwise, said Marcia ...
23 Sep 2008
| by Jaimy Lee
," read a statement from PN. "We're proud to have been Humana's partner through this period and wish them ...
19 Sep 2008
| by Jaimy Lee
," read a statement from PN. "We're proud to have been Humana's partner through this period and wish them ...
29 Aug 2008
| by Kimberly Maul
The game console partnered with ASA Entertainment, an event-planning group that hosts the action sports tours, on the initiative. ASA, which was already partnering with the Campaign for Tobacco-Free Kids, pitched the idea to Xbox. "ASA had a very important cause message associated ...
20 Aug 2008
| by Kimberley Maul
LOS ANGELES: MGM Consumer Products partnered with Susan G. Komen for the Cure to launch Pinkitude
22 Feb 2008
| by Marc Longpre
subsequent market announcements will follow. Partners to receive grants include the American Cancer ...
19 Feb 2008
| by Marc Longpre
the agency is brought into the proceedings, according to Lorraine Thelian, senior partner at Ketchum ...