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Interview: Dawn Roode

winner this year was Julie Andrews. And we also have a signature event called Children s Champions ...

Toyota on expansion track with NASCAR

message, says Andrew Giangola, director of business communications at NASCAR. It s showing NASCAR fans ...

WTA closes gender gap in prizes at Wimbledon

Working with Cohn Wolfe in the UK, WTA worked with such current players as Venus Williams and Maria Sharapova, as well as former greats Billie Jean King, Martina Navratilova, and Chris Evert, to target UK media and influentials, said Andrew Walker, WTA VP of communications. One event, hosted ...

Tennessee takes aim at meth

Understanding that law enforcement can't do it alone, Gov. Phil Bredesen authorized funding for an effort, in conjunction with the state's district attorneys general, to raise awareness of meth's effects on users, their families, and their communities. Strategy "The over-riding strategy was to design ...

NASCAR's Giangola continues to gain support

communications plays as important a role as sports media and fan relations. Andrew Giangola, NASCAR's director ... . "When I pitched that story to Andrew, he saw it for what it was," Crossman says. "The point was to write ... with Andrew," continues Crossman, "you know you're dealing with a guy who knows exactly what he's doing ...

Partnerships drive Office Depot business

marketing excellence award. Andrew Giangola, business communications director at NASCAR, points out two ...

Women's tennis and Habitat for Humanity make a strong match

and acting as goodwill ambassadors. Says the WTA's Andrew Walker, "[We were] missing an overarching global ...

Next FDA head faces tough road as criticism increases

. Dr. Andrew von Eschenbach is now serving as acting commissioner, but his appointment is expected ...

Inside the Mix

, since 1987 when New York Giants quarterback Phil Simms was the first to utter the words. Eighteen years ...

A booming market

, but they want to age well." Phil Sheldon, MD of Lippe Taylor, says the firm has received requests by several ...

 

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.