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A group of ex-BBC camera staff have launched a team of 'hit squads' to allow advertisers to target students. Shoot You consists of a camera crew and a celebrity-lookalike presenter who go around filming advertisers when they are giving out samples. The idea follows on from 'Direct...
At least 15 jobs are to go from NTL's central consumer marketing team as part of a cull of 2,000 staff across the business. The reduction of the 50-person team is expected to lead to a much higher-profile consumer marketing role for NTL's six regional business units. ...
and for cable television distributor United Artists. ...
Emap Advertising is launching a trading unit to negotiate advertising across its magazines, online and radio brands for the first time. The new trading team will be headed by Emap ... of our products." Hipkiss added: "As agencies concentrate their buying units, they want ...
unit, which handles planning and buying (Media Business, 5 February). His past clients ...
executive on the Edinburgh Herald & Post. The unit will be based in the company's Edinburgh ...
representatives' games (Arsenal, Man United and Liverpool) plus free Amstel beer. Data capture from ...
Marks & Spencer has named ex-Safeway marketing chief Helen Buck as head of marketing for its food business unit. Buck was most recently head of home at Woolworths. Separately, M&S is thought to be working on a gourmet meal product to rival Unilever Bestfoods' Enjoy! Range. The retailer is just ...
. The unit will be led by business development director Nick Jarman, and staffed by Monelea Rhodes ...
Three senior marketers from Leeds United have left in the past two months, fuelling speculation that the football club is about to announce an overhaul of its commercial operations. The club is on the hunt for a head of marketing. Insiders believe it wants to appoint a heavyweight marketer to capitalise ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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